Why Is Double Stuf Oreo Spelled Wrong? (2024)

It’s widely agreed that Oreo cream is a tasty confection. So much so that Oreo offers Double Stuf cookies that have extra filling. But even after eating these delicious treats many times, most people don’t realize that the famous dark chocolate sandwich cookie with sugary cream filling has only one “f.” So, why is double Stuf Oreo spelled wrong?

And while it may never be known why double Stuf is spelled wrong, speculations are that having one “f” is a distinctive trademark, a marketing strategy, or a way to avoid claims. In the name, the word “Stuf” stands for the sugary cream filling sandwiched between Oreo wafers.

Oreo options abound these days. But, the questions about the double Stuf filling, why it’s spelled wrong, what lies within the center, and if it’s actually double the filling, are intriguing ones. So, read through the post and get all the answers.

Why Does Oreo Double Stuf Have Only One “F”?

Having a single “f” can be seen as a way to get attention to the product. Besides, anything that can make a customer stop and look for an extra second might result in a sale.

Moreover, there have been assumptions that Stuf Oreos have one “f” to avoid any real claims that they have twice as much filling stuff as the original Oreos.

However, since “Stuf” (with a single f) is a made-up name by Nabisco, it could mean anything from double the enjoyment, fun, excellent taste to value in every bite of the cookie. Hence, dropping the second f makes it simply a brand name.

Is Oreo Double Stuf Really Double?

Nabisco claims that Double Stuf Oreo has twice the sugary cream filling as the single, ordinary Oreo. However, a New York math teacher and his class experimented to determine if the Double Stuf contains double the cream. [1] They concluded that Double Stuf Oreo cookies have only 1.86 times the filling of a regular Oreo cookie.

Nabisco has since refuted these claims saying that their recipe for the Double Stuf has double the filling or Stuf compared to the base or Original Oreo.

Is Oreo Double Worth It?

The birth of the super-sized double Stuf cookie overshadowed the concept of a single stuffed Oreo. That’s because the original cookies are lacking in the cream department, making the oversized double Stuf cookie trendier. With more cream, which acts as the sugary glue between the two chocolatey cookies, you can get a happier Oreo-eating experience.

The double Stuf Oreo has fewer calories per serving. It has 140 calories per serving (2 cookies) and holds fewer grams of carbs, while the Original Oreo contains 160 calories per serving (3 cookies). So, in hindsight, you could as well go for the Double Stuf (it has only 1.86 times more cream).

The cookie is also more dunkable than the Original Oreo. That’s because the thick amount of cream makes for more absorption of milk, creating a creamier inside and taste. Hence, the next time a cookie craving hits, it’s worth stepping up your snacking game and munch on a Double Stuf Oreo.

Are Double Stuf Oreos More Expensive?

Double Stuf Oreo costs the same or slightly higher than the Original Oreo. Hence, there is no economic advantage to choosing the Original Oreo over the Double Stuf (you can spend the same amount for an even better Oreo cookie-eating experience).

Besides, the packaging is the same as other types of Oreos, and therefore no cost-cutting incentives for Nabisco.

Why Is Double Stuf Oreo Spelled Wrong? (2024)

FAQs

Why does Oreo spell it double stuf? ›

"Stuf," in case you need to be reminded, is a made-up word. "Stuf" doesn't refer to creme or cookie in whole or in part or in any combination thereof. To Nabisco Double Stuf means double the enjoyment in every bite, and for about the same price as regular Oreos. So "Stuf" means great taste, fun, and value.

When did double stuffed Oreos become double Stuf? ›

In 1974, the company introduced the Double Stuf Oreo with twice the filling of the original cookie. In 1992, they rolled out the Oreo Mini and released the Mega Stuf Oreo in 2013. Oreo cookies are also beloved for their affordability, accessibility, and versatility.

Is it stuff or stuf? ›

stuff (stuf ), n. the material of which anything is made:a hard, crystalline stuff. material to be worked upon or to be used in making something:wood, steel, and other stuff for building.

Do Double Stuf Oreos have less filling? ›

His students found that Double Stuf Oreos did not have two times the amount of creme filling, according to The Journal, but rather just 1.86 times the amount of creme found in a regular Oreo.

Are double stuff Oreos smaller now? ›

One user even shared how much the Family Size Double Stuff Oreo packages have literally shrunk. According to the photo the user shared, the older, larger box of the beloved cookies says its weight is 566 grams, while the newer, smaller packets are only 530 grams.

Who invented Double Stuf Oreos? ›

Samuel J. Porcello (May 23, 1935 – May 12, 2012) was an American food scientist who worked at Nabisco for 34 years. He is particularly noted for his work on the modern Oreo cookie.

Why does Oreo spell Stuf with one F? ›

“The name, Double Stuf Oreo, was intentionally spelled this way in order to trademark it and make it unique to consumers,” the Mondelez International Consumer Services said in an e-mail response.

Why do people say stuffs instead of stuff? ›

We don't say “stuffs” with “s”: Stuff is already plural. It means more than one thing. It's uncountable. We say “You have a lot of stuff” or “There is so much stuff in your trunk.”

What does stuf mean? ›

Your S.T.U.F.” This is an acronym that helps one notice four elements of emotions and move into constructive problem-solving. Taught by Psychologist Joel Minden, S.T.U.F. stands for Sensations, Thoughts, Urges, and Feelings.

Why do Oreos have less filling now? ›

According to Oreo, no, they're not. Mondelez International, the parent manufacturer of Oreo cookies, has admitted to inflation-driven changes in Oreos over the years. Cocoa and sugar are more expensive than they used to be (everything is). It's raised wholesale prices, slashed discounts, and even shrunk package sizes.

Have Oreos got smaller? ›

A family pack of Double Stuf Oreos used to weigh 566 grams, while the newer, smaller package is only 530 grams. It's not the first time Mondelez has come under fire for tweaking its products.

Which Oreo has the most stuffing? ›

Mega Stuf. “OREO Mega Stuf Chocolate Sandwich Cookies are for those who like even more creme in their OREO cookies. Stuffed with 3 times more creme than the original, these chocolate sandwich cookies are supremely dunkable.”

What is Oreo double stuff? ›

The Double Stuf Oreos are a type of Oreo with, you guessed it, double the regular amount of white stuff while keeping the flavor of the original oreo.

Top Articles
Latest Posts
Article information

Author: Gov. Deandrea McKenzie

Last Updated:

Views: 6582

Rating: 4.6 / 5 (66 voted)

Reviews: 81% of readers found this page helpful

Author information

Name: Gov. Deandrea McKenzie

Birthday: 2001-01-17

Address: Suite 769 2454 Marsha Coves, Debbieton, MS 95002

Phone: +813077629322

Job: Real-Estate Executive

Hobby: Archery, Metal detecting, Kitesurfing, Genealogy, Kitesurfing, Calligraphy, Roller skating

Introduction: My name is Gov. Deandrea McKenzie, I am a spotless, clean, glamorous, sparkling, adventurous, nice, brainy person who loves writing and wants to share my knowledge and understanding with you.