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Autumn Assets: Planning Your Realtor Content Shoot for Fall Social
It's time for seasonal marketing! Fall-themed real estate content and marketing on social media is not only trending, it also works in your Instagram Reels, posts, carousels, and more. The secret is to customize this content with photos and videos of you. So, in today's episode, let's plan an easy fall content shoot for you as a REALTOR to use in your marketing strategies this season!
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How Sophie Labrèque Tapped into Social, Email, and Niché Marketing to Find Success as a Realtor
Behind every successful real estate agent is a story - one of ongoing persistence, gained experience, and a sustainable strategy for growth. Sophie's LaBreque story showcases exactly that! I'm excited to have her on the show today to share what's working in her market and actionable ideas that you can apply back to your own marketing.
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How Brokerages Can Empower Agents to Thrive in Today's Market with Dan Elzer
The success of real estate agents and their ability to better serve their customers can be ignited from the brokerage level. But what should brokerages be focusing on? If you're in brokerage leadership, a broker/owner, or support, this conversation is for you. We're discussing leadership, business analysis & planning, navigating today's market, strategies for agent development, recruiting & more
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Successful real estate agents know that systems and automation in their marketing can give them back their time and lead them to more closings. This strategy works incredibly well for social media marketing, especially Instagram. So in this episode, I'm sharing three easy ideas to get you started using automated direct messages to generate more business, grow your database, and more
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Can paid online leads be an untapped opportunity in your business? Some agents excel at converting the leads and are able to make it a part of their business strategy effectively. Others find cold leads difficult to nurture or don't enjoy the approach and the sales strategies behind it. Today's guest, Scott DeRuiter, Director of Sales and Partnerships at Sierra Interactive, brings a thoughtful approach to online leads. So, tune in to learn actionable strategies to turn your online leads into an investment that works for you -
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LinkedIn for Real Estate Agents: Seizing Untapped Opportunities with Salina Yeung
We’re diving into the opportunities for real estate marketing on LinkedIn. I’m joined by LinkedIn Business Strategist & Founder of the[in]academy, Salina Yeung, who shares first-hand insight on how to leverage LinkedIn to grow your brand and your business in real estate. We uncover the power of LinkedIn's SEO, the content you should be sharing, optimizing your page, and how to connect with your dream customer.
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Under Construction: A Look Behind the Scenes of the Re-Launch of the Show!
In this special episode of the Ideas for Real Estate podcast, I'm taking you behind the scenes to where it all began and how we're working to improve the podcast to keep you motivated and share the best marketing ideas and tips for Realtors to see success in your unique real estate marketing strategies. So listen in to hear more about what you can expect in the months to come -
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The Easy Realtor Hack for Instagram Reels Using B-Roll
If you're intimidated by Instagram Reels, struggle with content for your social media marketing strategy, or are looking for a time-saving hack, this is for you! I'm sharing an easy Realtor hack for Instagram Reels that makes it easier to create Reels and leverage the power of short-form video to build your brand, connect with customers & enhance your social media marketing strategy
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How to Pick a Real Estate Website Platform
In this podcast episode, we're diving into one of my favorite topics - real estate websites! We're talking all about how to choose the right website platform for you to help you reach your career goals, stand out in your market, connect with more home buyers and sellers, and more. So tune in to hear my top tips for finding the right real estate website for you to integrate into your overall marketing strategy as a Realtor
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Realtor Tech to Try: Mailchimp for Email Marketing
If you’re looking to stay connected with your sphere, nurture leads, and brand yourself as the go-to agent, then you need to add email marketing to the mix! Yet, I know that many agents struggle with choosing the right tech and figuring out a system that works for them. So in this live recording of the Ideas for Real Estate Podcast, I’m taking a closer look at Mailchimp. You’ll learn - What features could work for you - Tips for email marketing - What to keep in mind & more! Let’s get you consistently marketing leveraging the power of email!
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*Ideas for Real Estate is affiliated officially and unofficially with some of the tools, products, and companies mentioned on this website and may receive compensation for purchases made. However, all opinions expressed are uniquely our own, and the tools recommended are chosen based on effectiveness and our experience.