How to analyze a property as an investment - Make Money Your Way (2024)

How to analyze a property as an investment - Make Money Your Way (1)

Good morning! TodayBrandon Turner from Bigger Pockets explains how to analyze a property to make sure you get a great deal. Enjoy!

I know you are busy.

However, just because you are busy – doesn’t mean you shouldn’t seek to find an amazing deal when shopping for a rental property. In fact – I believe it’s because of your busy life that finding the best deal is so important. You don’t want to be stuck with a property that drains your time, empties your wallet, and makes you want to throw your tenant’s belongings off a twelve-story building.

Shopping smart is key, but at the same time – smart shopping doesn’t need to take forever. There are several “quick and dirty” techniques you can use to look at an investment property and decide if it’s something worth pursuing. This post is going to share my method for finding the best needles in the real estate haystack.

What Metrics to Measure

For me, cash flow is king.

Cash flow, in it’s simplest definition, is the profit left over in my bank account after all the bills have been paid on arental property. For example, if a property rents for $500 per month and all my expenses for the month come to $400 – then I’ve just made $100 in cash flow.

Cash flow is important because it adds money to my bank account each month, rather than take money away. It helps me save more and gives me a scorecard for measuring my investment’s potential.

The other side of the coin is “appreciation,” which is the value gained when real estate prices rise. While appreciation is a welcome thing, (I love when my property values rise) I don’t use appreciation to determine a good deal. After all – there is no way of predicting the future since my crystal ball broke last year. Appreciation is simply the icing on the cake, but should not be used to determine an investment’s future value. Again – for me, it’s all about cash flow.

So how much cash flow is good? We’ll get to that in a minute, but first- let’s look at the quick and dirty way to calculate it.

Knowing Your Expenses: The 50% Rule

One of the most valuable “tools” to a real estate investor is known as the 50% rule. This “rule of thumb” states that for a real estate investment – the non-mortgage expenses will usually average out to about 50% of the rent.

Huh?

Let me explain. If you own a 4-plex that brings in $2,000 per month – you can probably assume that over the long run, this property is going to cost $1000 per month in vacancies, maintenance, and other charges (not counting the mortgage.)

Now, it’s easy to estimate your monthly cash flow by simply taking the amount of money you have left (known as the Net Operating Income) and subtracting out the monthly mortgage payment – which you can find using any online mortgage calculator. My favorite is this one.

For the example we’ll use in this post, let’s assume we bought the 4-plex for $140,000 and put a $28,000 down payment for a total loan amount of $112,000. At an interest rate of 5% for 30 years, the loan payment works out to approximately $600 per month. Additionally, this four plex rents for $500 per unit, per month, for a total of $2,000 per month in rental income.

Going back to that first example, here’s how it would look:

Monthly Rent: $2,000 per month

-$1,000 per month (50% Rule)

– $600 per month (Imaginary mortgage payment for this example)

———————————————————

= $400 per month in cash flow.

Now – you may be tempted to argue with me that 50% for expenses is high – and maybe you are right. However, this “rule of thumb” has been used by a lot of seasoned investors for many years for one reason: because it seems to just work. Maybe you’ll have no expenses for several months, and then be hit with a ton (like me, this month!) Maybe your roof will go bad and need to be replaced. Maybe the heating system will go out. Maybe you’ll have an eviction. The 50% rule allows you to look at cash flow over the long run, which is why I advocate using it. If it ended up being less – you win! But at least you won’t be tempted to buy a property that is actually going to cost you money to own (negative cash flow…bad.)

So, back to our example… is $400 per month in cash flow good? Well, maybe. Let me explain how I determine it.

How Much Cash Flow is Right?

For me – it comes down to 3 different methods:

  1. Return on Investment: Your return on investment is the tool used to calculate your investment’s use. If a $1,000 investment gave you $100 in profit over a full year, your ROI (return on investment) was 10%. So, let’s look back at that example of the four-plex. We determined that we could expect about $400 per month in cash flow with a $600 per month mortgage payment and a $28,000 investment (down payment.) $400 per month is $4,800 per year. $4,800/$28,000 = 17.14% return on investment. Also keep in mind that this ROI does not include any appreciation, tax benefits, or loan pay down (each month, the balance on the loan drops a little bit.) Officially, this number is known as your “cash on cash return on investment” and is a good way to compare your investment with other investments like stocks, bonds, or mutual funds.
  2. Per-Unit-Profit: Even more quick and dirty than the ROI measurements, sometimes it’s enough just to look at the “profit per unit.” This means – if I were to buy this property, would I clear a certain price per unit in cash flow? This is truly the “quick and dirty” way to analyze a property: begin with the total monthly income and use the 50% rule to take out the expenses. Next, subtract the mortgage amount. Using the example we discussed earlier, the fourplex supplied $400 per month in cash flow – or $100 per unit, per month – which is the minimum amount I’d ever generally accept though I like to see $200 per unit, per month.

The 1% Rule

Another “rule of thumb,” I should mention, and the fastest way to quickly decide if a property is worth pursuing, is known as the 1% rule. The 1% rule states that an investment property should rent for at least 1% of the purchase price. So, the fourplex we discussed earlier – which was bought for $140,000 – should bring in at least $1400 per month in total income (which, according to our example, it does meet.)

Some investors choose other ratios, such as the 1.5% rule or the 2% rule to achieve greater returns and greater cash flow. I typically won’t buy anything below 1.5% and try to aim for 2%, though your percentage may depend on your location and risk tolerance.

Conclusion

Did I lose you? Hopefully you stuck with me on these calculations!

The methods I mentioned above can be used to quickly analyze an investment property for further investigation. With thousands of properties listed for sale at any time, it’s simply impossible to do a thorough analysis of each. This is why these “quick and dirty” methods can be great for filtering properties and only looking at the best options.

One final disclaimer: never buy a property based entirely upon one of these methods. This is a way to filter out the 99% of properties that are not good deals and only focus on the best. Do your homework and learn what the actual expenses and income are, and buy amazing properties.

No matter how busy you are – I encourage you to spend some time trying out your new math skills to analyze some properties. Once you are good at it, you’ll be able to decide if a property is worth pursuing in just seconds – saving you time and helping you build wealth at the same time.

Do you have any questions about analyzing properties? Feel free to leave me a comment below and let’s chat!

Brandon Turner is the Senior Editor at BiggerPockets.com, the real estate investing social network. He can be found writing epic posts about real estate like the Ultimate Beginner’s Guide to Real Estate Investing or Tenant Screening: The Ultimate Guide.

This post was featured on the Carnival of Retirement, Satisfying Lifestyle Carnival, thank you!

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How to analyze a property as an investment - Make Money Your Way (2024)

FAQs

How to analyze a property as an investment - Make Money Your Way? ›

In real estate, this means that a property is only a good investment if it will generate at least 2% of the property's purchase price each month in cash flow. This 2% figure should be the baseline; if a property will generate more than 2% of the total monthly, it is definitely a good investment.

How to figure out if an investment property is profitable? ›

In real estate, this means that a property is only a good investment if it will generate at least 2% of the property's purchase price each month in cash flow. This 2% figure should be the baseline; if a property will generate more than 2% of the total monthly, it is definitely a good investment.

How to analyze a property for investment? ›

It's crucial to analyze the financial aspects of each property. This includes looking at cash flow projections, return on investment (ROI) and net operating income (NOI). Analyzing this type of information will give you a comprehensive grasp of the financial feasibility of each potential investment.

What is the 4 3 2 1 rule in real estate? ›

Analyzing the 4-3-2-1 Rule in Real Estate

This rule outlines the ideal financial outcomes for a rental property. It suggests that for every rental property, investors should aim for a minimum of 4 properties to achieve financial stability, 3 of those properties should be debt-free, generating consistent income.

Can you make money on investment property? ›

Rental properties are a great way to build wealth because they provide monthly cash flow. The rent you charge might cover the mortgage payment, property taxes and homeowners insurance. Keep in mind that you'll likely have to front the money for home maintenance and repairs.

What is the 2% rule in real estate? ›

The 2% rule is a rule of thumb that determines how much rental income a property should theoretically be able to generate. Following the 2% rule, an investor can expect to realize a positive cash flow from a rental property if the monthly rent is at least 2% of the purchase price.

What is a good ROI on an investment property? ›

In general, a good ROI on rental properties is between 5-10% which compares to the average investment return from stocks. However, there are plenty of factors that affect ROI.

What is the 1 rule for property investment? ›

For a potential investment to pass the 1% rule, its monthly rent must equal at least 1% of the purchase price. If you want to buy an investment property, the 1% rule can be a helpful tool for finding the right property to achieve your investment goals.

What is a good cap rate for an investment property? ›

Generally, the higher the cap rate, the higher the risk and return. Market analysts say an ideal cap rate is between five and 10 percent; the exact number will depend on the property type and location.

How to tell if a property is a good investment? ›

Simply divide the median house price by the median annual rent to generate a ratio. As a general rule of thumb, consumers should consider buying when the ratio is under 15 and rent when it is above 20. Markets with a high price/rent ratio usually do not offer as good an investment opportunity.

What is the 50% rule in real estate? ›

The 50% rule is a guideline used by real estate investors to estimate the profitability of a given rental unit. As the name suggests, the rule involves subtracting 50 percent of a property's monthly rental income when calculating its potential profits.

What is the 80% rule in real estate? ›

When it comes to insuring your home, the 80% rule is an important guideline to keep in mind. This rule suggests you should insure your home for at least 80% of its total replacement cost to avoid penalties for being underinsured.

What is the 7 rule in real estate? ›

In fact, in marketing, there is a rule that people need to hear your message 7 times before they start to see you as a service provider. Therefore, if you have only had a few conversations with the person that listed with someone else, then chances are, they don't even know you are in real estate.

What type of investment property makes the most money? ›

High-Tenant Properties – Typically, properties with a high number of tenants will give the best return on investment. These properties include RVs, self-storage, apartment complexes, and office spaces.

What is the most profitable property investment? ›

Commercial real estate, like retail complexes, office spaces, and industrial properties, remains reliable for generating substantial income. This sector often provides long-term leases with stable cash flows, making it an attractive option for those investors seeking a consistent return on investment.

How much profit should you make on an investment property? ›

Investors and experts alike regard return on investment (ROI) as the most important aspect of evaluating the profitability of a real estate investment. It is generally recommended to aim for an ROI of 10-15%.

How do you know if an investment is profitable? ›

Return on investment (ROI) is an approximate measure of an investment's profitability. ROI is calculated by subtracting the initial cost of the investment from its final value, then dividing this new number by the cost of the investment, and finally, multiplying it by 100.

How do I know if my property is worth investing in? ›

Simply divide the median house price by the median annual rent to generate a ratio. As a general rule of thumb, consumers should consider buying when the ratio is under 15 and rent when it is above 20. Markets with a high price/rent ratio usually do not offer as good an investment opportunity.

What is the 1% rule for investment property? ›

The 1% rule of real estate investing measures the price of an investment property against the gross income it can generate. For a potential investment to pass the 1% rule, its monthly rent must equal at least 1% of the purchase price.

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