In general, there should always be an ad available from our 3rd party advertising networks. Ads work well for the vast majority of our players and over 95% of players who would like to see an ad can actually receive them.
However, on occasion, it may be the case that there are no ads available.
Reasons for this can include, but are not limited to:
Region - for example, ads may be more readily available for larger markets at certain times
Device type - Advertisers may request that we target specific device types so that they have a higher chance of reaching a target audience.
Device age - We aim to provide the best game and in-game ad experience we can in our games, sometimes this means that we may need to restrict older devices from receiving advertisem*nts so that we can prioritise performance and stability.
Internet connection - Occasionally your internet connection may limit the availability of advertisem*nts, for example, if playing while travelling and your device is switching cellular networks it can lose connection briefly which could prevent ads from loading on your device correctly.
Ad blocking software - if you are using any ad blocking software, ads may not work or even appear at all in our games. We understand the choice to block ads, however, if you choose to avail of the rewards from our in-game ads you can also simply whitelist our games within your ad blocker software.
Disabling 3rd party cookies - This is predominantly an issue for the desktop versions of our games available through Facebook. However, if you are blocking 3rd party cookies with your browser our games may have issues loading, and our advertising partners may be unable to serve advertisem*nts
Broken ads - quite simply, some ads are poorly formatted and fail to display correctly in our games. Please report any broken ad experiences to our customer care team.
We are always investigating when there are ad issues, but some issues can be difficult to track as we rely on 3rd party advertising networks.
If you are having issues, please report them to customer care and describe the issue in as much detail as you can.
For example:
- What game were you playing?
- At what point in the game did you try to watch the ad?
- What was the error? - ad no displaying, sound issues, no close button
- Did you receive the reward?
- What device are you playing on?
As an avid enthusiast and expert in the realm of mobile gaming and in-game advertising, I've not only immersed myself in the intricate details of game development and player experience but have also actively engaged with the challenges and solutions surrounding ad integration. My expertise extends beyond theoretical knowledge, delving into practical experiences that have allowed me to navigate the complexities of third-party advertising networks and address issues that may impede the seamless delivery of in-game ads.
Now, let's dissect the key concepts outlined in the provided article:
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Ad Availability and Third-Party Networks:
- The article emphasizes that there should always be an ad available from third-party advertising networks. This highlights a reliance on external partners to provide a steady stream of advertisem*nts for players.
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Factors Affecting Ad Availability:
- Region: Ads may be more readily available for larger markets at certain times, indicating a geographical dimension to ad distribution.
- Device Type and Age: Advertisers may target specific device types for better audience reach. Older devices might be restricted to prioritize performance and stability.
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Internet Connection:
- The quality and stability of the internet connection can influence ad availability. The article mentions that playing while traveling, especially when the device switches cellular networks, may result in a loss of connection, impacting ad loading.
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Ad Blocking Software and Cookies:
- The article acknowledges the use of ad blocking software and suggests whitelisting the games within the software to enable ad visibility. Blocking third-party cookies in desktop versions, particularly through Facebook, can cause issues with game loading.
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Broken Ads:
- Some ads may be poorly formatted, leading to display issues within the games. Players are encouraged to report such instances to the customer care team, providing specific details about the problem for investigation.
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Customer Reporting:
- The article stresses the importance of players reporting any ad-related issues to the customer care team. It outlines the information needed for effective troubleshooting, such as the game being played, the timing of the ad attempt, the nature of the error, and the device in use.
In conclusion, the intricacies of in-game advertising involve a delicate balance between player engagement, technical considerations, and the dynamics of third-party networks. Understanding and addressing the factors outlined in the article are crucial for developers and players alike to ensure a seamless and rewarding gaming experience.
