Why Is Cash Flow Forecasting So Important To A Business? - UFirst Bookkeepers (2024)

In this article I hope to shed the light and “ungeek” the term “cash flow”. We will discuss “cash flow” under the following headlines.

What is Cash Flow

Why is Cash Flow so important?

Top Tips from UFirst Bookkeepers

Cash Flow Template

What is cash flow

Cash Flow is the movement of cash within the business.

Why Is Cash Flow Forecasting So Important To A Business? - UFirst Bookkeepers (1)

There are 2 ways cash can flow into a business

  1. Cash Inflow
  2. Cash Outflow

Cash Inflow

When cash comes into the business, that’s when we have a cash inflow. This can come in the form of

  • When you provide a service and a customer pays for it.
  • A customer pays for a meal in your restaurant
  • A client pays for their haircut
  • When you sell your stock and get paid

Cash Outflow

On the contrary, when cash goes out of the business we have a cash outflow. Examples include:

  • When you pay wages and salaries
  • When you pay your creditors
  • When you buy stationery
  • When you buy a new computer

Why is Cash Flow so important

  1. To build a profitable business

When the cash coming into the business is less than the cash coming out of the business, the business is known to be running a loss.

Statistics indicate that being paid late is one of the biggest contributors to cash flow stress.

  1. Better planning

A cash flow forecast will help you identify potential cash shortfalls and help you manage your outgoings so that you do not get into a cash crunch.

Knowing when money is coming in and when it is going out will help you to plan and make better decisions for your business

  1. More resources to expand your business

Positive cash flow can mean more resources to expand with or invest in new ventures for your business. Having an awareness of when your business is making the most and spending the most will help you investigate on when the best time to invest in that expansion (in relation to your business) truly is.

  1. Stay ahead of trends and keep up with competition

Cash flowing positive means you are in a better position to keep up with current trends. As well as identifying your position in relation to the competitors and how you can further propel your business forward.

  1. Maintain good relationships with your suppliers

Positive cash flow means you can pay your suppliers. Keeping good relationships requires a good management of the money you owe them and when you pay them.

See our article on managing your accountspayable.

Maintaining a cash flow will let you know when you should or should not be ordering.

Timing your receipts and payments will ensure that you are maintaining good relationships with your suppliers.

UFirst Bookkeepers Top Cash Flow Tips

We have gathered these tips from our own experience, as well as from the businesses who we have the opportunity to work with. We’ll see how they are running their operations successfully.

  1. Cash Flow Forecast

Do a cash flow forecast regularly and update it with any new outgoings and incoming cash flow.

  1. Be Realistic

Unless there have been concrete changes be realistic. Use last year’s figures with an adjustment for inflation or business environment

  1. Reconcile actuals versus forecast

If you also create a budget you can do a variance (otherwise known as differences) analysis.

Lets say that you had budgeted $200 for a telephone bill, but when the time comes you end up paying $1000. You will have a negative variance on your telephone account. Find out why the bill was high? Was your forecast out? Correct this so that your cash flow forecast provides you with a realistic estimate.

Reconcile this cash flow with another tool such as a system generated report like an open invoices report in QuickBooks Online.

  1. Bank Reconciliations

Do your bank reconciliations often. This is part of knowing when and how much cash is coming in and when and how much cash is going out of your business.

  1. Do an accounts payable aging analysis

One of the most common mistakes we make in business is not having a proper handle on when and what bills are due.

Stay on top of your bills. Know who you owe money to, and when it is due. See our article on managing your accounts payable.

  1. Do a receivables aging analysis

Similarly to the last point, its important for your business to make a note of who owes you money and when they are likely to pay. See our article on managing your accounts receivableto help your cash flow.

  1. Manage your inventory existing and incoming

Pay attention to slow moving inventory or stock. Consider offering discounts or discontinuing certain products. Your operation cycle and your cash flow forecast will be useful tools to determine what and when you need to order.

8.Do Accounting Ration Analysis.

9.Manage your government liabilities.

You may have heard the saying that there are two things in life that are certain: death and taxes.This is certainly true and part of our cash flow diligence as business owners should be to make sure we have enough money to pay our government obligations. Most business end up having to pay penalties for late payments or failure to submit returns.

If you are registered for GST you normally get back the tax you paid on business expenses.

Set aside a percentage towards obligations such as wages, quarterly government and other liabilities such as Superannuation, PAYG wtax, PAYG income tax and GST.

Do you feel like you do not have a grip on your cashflow? Book your free Business Discovery session here.

DISCLAIMER

All information provided in this article is of a general nature and is not intended to be business or personal financial, tax or investment advice. Also, as changes in legislation may occur frequently we recommend that you contact us for our formal advice where it is within the scope of our services or an expert before acting on the basis of this information.

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FAQs

Why Is Cash Flow Forecasting So Important To A Business? - UFirst Bookkeepers? ›

By forecasting cash flow, a business can ensure sufficient funds are available for operational needs, unexpected expenses, or investment opportunities. Additionally, cash flow forecasting plays a pivotal role in strategic planning, as it provides insights into the company's future financial position.

Why is cash flow forecast important for a business? ›

Cash flow forecasting involves estimating your future sales and expenses. A cash flow forecast is a vital tool for your business because it will tell you if you'll have enough cash to run the business or expand it. It will also show you when more cash is going out of the business than in.

Why is it important to forecast the cash needs of a business? ›

An accurate cash flow forecast helps you to predict future cash positions, avoid cash shortages, and earn returns on any cash surpluses you may have, in the most efficient way possible.

Why is cash flow important to a company? ›

Cash flow is critical to a business's day-to-day operations, such as paying for inventory, salaries, rent, utilities, and other expenses. Without adequate cash flow, a business may not be able to meet its financial obligations, which can result in operational disruptions and even business failure.

How can a cash flow forecast help a business to avoid insolvency? ›

A cash flow forecast highlights potential cash shortfalls in advance, enabling a business to take measures to correct the issue before it is too late. It also makes sure a company can afford to pay its staff and suppliers.

What are the two purposes of a cash flow forecast? ›

By looking at monthly expenses in detail on the cash flow forecast, it is easier to see what the company is spending money on. This can prompt those responsible to put individual cost factors to the test. The forecast also enables efficient cost control and helps companies to work at optimal costs in the long run.

What is the need for a cash flow forecast? ›

Why is cash flow forecasting important? Cash flow forecasting is important because it enables businesses to make informed strategic decisions by having an accurate picture of what their cash position looks like in the future.

What is the most important cash flow for a business? ›

If a business's cash acquired exceeds its cash spent, it has a positive cash flow. In other words, positive cash flow means more cash is coming in than going out, which is essential for a business to sustain long-term growth.

What are two benefits for a business that completes a cash flow forecast? ›

Advantages of cash flow forecasting: Let's you see your future cash position/cash balance. Allows you to track overdue payments and receivables. Alerts you to possible cash shortages.

What are the benefits and limitations of using a cash flow forecast? ›

Cash flow forecasts have several advantages, such as helping a company plan for cash flow shortages, control costs, manage receivables, and better invest surplus cash. But this also leads to tunnel vision, and the forecast might produce inaccurate outcomes in the long term.

Why is it important to forecast the cash needs of a business quizlet? ›

Cash needs should be forecast to make sure a business does not run out of cash.

What are the benefits of preparing a cash forecast? ›

An accurate cash flow forecast can provide insight into where your cash inflows are coming from and where your outflows are going out to for specific projects. Having a better understanding of your cash flow on a per-project basis allows you to improve or optimize strategies in the future.

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