Topic: Digital payments landscape in Italy (2024)

Editor’s Picks Current statistics on this topic

Current statistics on this topic

PaymentsBuy now, pay later (BNPL) users in Italy 2021, by age and gender
PaymentsAnnual ATM cash withdrawal number in Italy 2000-2022
PaymentsAnnual level of cash payments in Italy 2009-2021

Related topics

Payment behavior in Italy

2
  • E-commerce in Italy
  • Online banking in Italy

Payment behavior in Europe

2
  • Digital payments trends across Europe
  • Fintech in Europe

Digital payment trends worldwide

7
  • BNPL (Buy Now, Pay Later)
  • CBDC (Central Bank Digital Currencies)
  • Credit cards
  • Crypto market
  • Debit cards
  • Embedded finance
  • Mobile payments with digital wallets

Recommended statistics

Market share

6
  • Premium Statistic Annual level of cash payments in Italy 2009-2021
  • Premium Statistic Ratio of currency in circulation (CIC) to GDP of Italy 2010-2022
  • Premium Statistic Most popular in-store payment methods in Italy 2017-2022
  • Premium Statistic Payments at points of sale by type in Italy 2023
  • Premium Statistic Most popular e-commerce payment methods in Italy 2016-2022
  • Premium Statistic Most common online payments by type in Italy 2023

Market share

  • Premium Statistic Annual level of cash payments in Italy 2009-2021

    Topic: Digital payments landscape in Italy (4)

    Annual level of cash payments in Italy 2009-2021

    Share of cash estimate at point of sale (POS) in Italy from 2009 to 2021

  • Premium Statistic Ratio of currency in circulation (CIC) to GDP of Italy 2010-2022

    Topic: Digital payments landscape in Italy (5)

    Ratio of currency in circulation (CIC) to GDP of Italy 2010-2022

    Share of currency in circulation (CIC) to the nominal GDP of Italy from 2010 to 2022

  • Premium Statistic Most popular in-store payment methods in Italy 2017-2022

    Topic: Digital payments landscape in Italy (6)

    Most popular in-store payment methods in Italy 2017-2022

    Market share of cash, credit cards, and other payment methods at point of sale (POS) in Italy in 2017, 2019, 2020, 2021, and 2022

  • Premium Statistic Payments at points of sale by type in Italy 2023

    Topic: Digital payments landscape in Italy (7)

    Payments at points of sale by type in Italy 2023

    Payments at points of sale by type in Italy as of December 2023

  • Premium Statistic Most popular e-commerce payment methods in Italy 2016-2022

    Topic: Digital payments landscape in Italy (8)

    Most popular e-commerce payment methods in Italy 2016-2022

    Market share of credit cards, wallets, BNPL, and other payment methods in e-commerce in Italy from 2016 to 2022

  • Premium Statistic Most common online payments by type in Italy 2023

    Topic: Digital payments landscape in Italy (9)

    Most common online payments by type in Italy 2023

    Most common online payments by type in Italy as of December 2023

Penetration

6
  • Premium Statistic Penetration rate of credit cards in Italy 2014-2029
  • Premium Statistic Penetration rate of debit cards in Italy 2014-2029
  • Premium Statistic Mobile payments by situation in Italy 2022
  • Premium Statistic Weekly consumer searches for "QR Code" topic on Google in Italy 2018-2023
  • Premium Statistic Annual crypto adoption development in Italy 2020-2023, by metric
  • Premium Statistic Instant payment share in payment transactions in Italy in 2022 and 2027

Penetration

  • Premium Statistic Penetration rate of credit cards in Italy 2014-2029

    Topic: Digital payments landscape in Italy (10)

    Penetration rate of credit cards in Italy 2014-2029

    Penetration rate of credit cards in Italy from 2014 to 2029

  • Premium Statistic Penetration rate of debit cards in Italy 2014-2029

    Topic: Digital payments landscape in Italy (11)

    Penetration rate of debit cards in Italy 2014-2029

    Penetration rate of debit cards in Italy from 2014 to 2029

  • Premium Statistic Mobile payments by situation in Italy 2022
  • Premium Statistic Weekly consumer searches for "QR Code" topic on Google in Italy 2018-2023

    Topic: Digital payments landscape in Italy (13)

    Weekly consumer searches for "QR Code" topic on Google in Italy 2018-2023

    Search interest of consumers in the search topic "QR Code" in Italy from March 2018 to March 2023

  • Premium Statistic Annual crypto adoption development in Italy 2020-2023, by metric

    Topic: Digital payments landscape in Italy (14)

    Annual crypto adoption development in Italy 2020-2023, by metric

    Crypto Adoption Index ranking of Italy from 2020 to 2023, by metric

  • Premium Statistic Instant payment share in payment transactions in Italy in 2022 and 2027

    Topic: Digital payments landscape in Italy (15)

    Instant payment share in payment transactions in Italy in 2022 and 2027

    Market share of real time payments within overall payment transactions in Italy in 2022, with a forecast for 2027

Biggest brands

5
  • Premium Statistic Bancomat, Visa, Mastercard market share in Italy 2016-2021
  • Premium Statistic Most used mobile payments by brand in Italy 2023
  • Premium Statistic Most used online payments by brand in Italy 2023
  • Premium Statistic Key buy now pay, later apps in Italy 2015-2023, based on quarterly downloads
  • Premium Statistic Key crypto wallets in Italy 2015-2023, based on quarterly downloads

Biggest brands

  • Premium Statistic Bancomat, Visa, Mastercard market share in Italy 2016-2021

    Topic: Digital payments landscape in Italy (16)

    Bancomat, Visa, Mastercard market share in Italy 2016-2021

    Biggest payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Italy from 2016 to 2021

  • Premium Statistic Most used mobile payments by brand in Italy 2023

    Topic: Digital payments landscape in Italy (17)

    Most used mobile payments by brand in Italy 2023

    Most used mobile payments by brand in Italy as of December 2023

  • Premium Statistic Most used online payments by brand in Italy 2023

    Topic: Digital payments landscape in Italy (18)

    Most used online payments by brand in Italy 2023

    Most used online payments by brand in Italy as of December 2023

  • Premium Statistic Key buy now pay, later apps in Italy 2015-2023, based on quarterly downloads

    Topic: Digital payments landscape in Italy (19)

    Key buy now pay, later apps in Italy 2015-2023, based on quarterly downloads

    Biggest buy now, pay later (BNPL) apps in Italy from 1st quarter of 2015 up until 3rd quarter of 2023, by number of downloads

  • Premium Statistic Key crypto wallets in Italy 2015-2023, based on quarterly downloads

    Topic: Digital payments landscape in Italy (20)

    Key crypto wallets in Italy 2015-2023, based on quarterly downloads

    Biggest wallets for cryptocurrency storage in Italy from 1st quarter of 2015 up until 2nd quarter of 2023, by number of downloads

Users

5
  • Basic Statistic Annual credit card and debit cards issued in Italy 2000-2022
  • Premium Statistic Credit card penetration in Italy in 2011, 2014, 2017, and 2021, by demographic
  • Premium Statistic Debit card penetration in Italy in 2011, 2014, 2017, and 2021, by demographic
  • Premium Statistic Buy now, pay later (BNPL) users in Italy 2021, by age and gender
  • Premium Statistic Quarterly number of crypto users in Italy 2021-2022

Users

  • Basic Statistic Annual credit card and debit cards issued in Italy 2000-2022

    Topic: Digital payments landscape in Italy (21)

    Annual credit card and debit cards issued in Italy 2000-2022

    Total number of credit cards and debit cards in circulation in Italy from 2000 to 2022

  • Premium Statistic Credit card penetration in Italy in 2011, 2014, 2017, and 2021, by demographic

    Topic: Digital payments landscape in Italy (22)

    Credit card penetration in Italy in 2011, 2014, 2017, and 2021, by demographic

    Share of individuals who own a credit card in Italy from 2011 to 2021, by age, gender, and income level

  • Premium Statistic Debit card penetration in Italy in 2011, 2014, 2017, and 2021, by demographic

    Topic: Digital payments landscape in Italy (23)

    Debit card penetration in Italy in 2011, 2014, 2017, and 2021, by demographic

    Share of individuals who own a debit card in Italy from 2011 to 2021, by age, gender, and income level

  • Premium Statistic Buy now, pay later (BNPL) users in Italy 2021, by age and gender

    Topic: Digital payments landscape in Italy (24)

    Buy now, pay later (BNPL) users in Italy 2021, by age and gender

    Share of users who used a buy now, pay later (BNPL) service in Italy in 2021, by age and gender

  • Premium Statistic Quarterly number of crypto users in Italy 2021-2022

    Topic: Digital payments landscape in Italy (25)

    Quarterly number of crypto users in Italy 2021-2022

    Estimated number of people who hold or trade cryptocurrency in Italy from 4th quarter of 2021 to 4th quarter of 2022

Transaction value

6
  • Premium Statistic Annual credit card spending in Italy 2000-2021, in local currency and USD
  • Basic Statistic Annual debit card spending in Italy 2000-2021, in local currency and USD
  • Premium Statistic Annual contactless spending in Italy 2016-2021, in local currency and USD
  • Premium Statistic Global QR payment market size in 2020 with forecasts to 2025, by region
  • Premium Statistic Buy now, pay later (BNPL) market size in Italy in 2022, with a 2028 forecast
  • Basic Statistic Annual ATM cash withdrawal value in Italy 2000-2022, in local currency and USD

Transaction value

  • Premium Statistic Annual credit card spending in Italy 2000-2021, in local currency and USD

    Topic: Digital payments landscape in Italy (26)

    Annual credit card spending in Italy 2000-2021, in local currency and USD

    Value of credit card transactions for payments in Italy from 2000 to 2021 (in million euros, and estimates in U.S. dollars)

  • Basic Statistic Annual debit card spending in Italy 2000-2021, in local currency and USD

    Topic: Digital payments landscape in Italy (27)

    Annual debit card spending in Italy 2000-2021, in local currency and USD

    Value of debit card transactions for payments in Italy from 2000 to 2021 (in million euros, and estimates in U.S. dollars)

  • Premium Statistic Annual contactless spending in Italy 2016-2021, in local currency and USD

    Topic: Digital payments landscape in Italy (28)

    Annual contactless spending in Italy 2016-2021, in local currency and USD

    Value of overall contactless transactions for payments in Italy from 2016 to 2021 (in million euros, and estimates in U.S. dollars)

  • Premium Statistic Global QR payment market size in 2020 with forecasts to 2025, by region

    Topic: Digital payments landscape in Italy (29)

    Global QR payment market size in 2020 with forecasts to 2025, by region

    Market size of QR code transactions in various regions worldwide in 2020 with forecasts from 2021 to 2025 (in billion U.S. dollars)

  • Premium Statistic Buy now, pay later (BNPL) market size in Italy in 2022, with a 2028 forecast

    Topic: Digital payments landscape in Italy (30)

    Buy now, pay later (BNPL) market size in Italy in 2022, with a 2028 forecast

    Estimated transaction value of buy now, pay later (BNPL) in Italy in 2022, with forecasts for 2023 and 2028 (in million U.S. dollars)

  • Basic Statistic Annual ATM cash withdrawal value in Italy 2000-2022, in local currency and USD

    Topic: Digital payments landscape in Italy (31)

    Annual ATM cash withdrawal value in Italy 2000-2022, in local currency and USD

    Value of ATM cash withdrawals with cards issued by resident PSPs at terminals provided by resident PSPs in Italy from 2000 to 2022 (in million euros, and estimates in U.S. dollars)

Number of transactions (per user)

5
  • Premium Statistic Annual number of credit card transactions in Italy 2000-2021, per capita
  • Premium Statistic Annual number of debit card transactions in Italy 2000-2021, per capita
  • Basic Statistic Annual ATM cash withdrawal number in Italy 2000-2022
  • Basic Statistic Size of a credit card transaction in Italy 2000-2021, in local currency and USD
  • Basic Statistic Size of a debit card transaction in Italy 2000-2021, in local currency and USD

Number of transactions (per user)

  • Premium Statistic Annual number of credit card transactions in Italy 2000-2021, per capita

    Topic: Digital payments landscape in Italy (32)

    Annual number of credit card transactions in Italy 2000-2021, per capita

    Total number of credit card transactions processed for payments in Italy from 2000 to 2021

  • Premium Statistic Annual number of debit card transactions in Italy 2000-2021, per capita

    Topic: Digital payments landscape in Italy (33)

    Annual number of debit card transactions in Italy 2000-2021, per capita

    Total number of debit card transactions processed for payments in Italy from 2000 to 2021

  • Basic Statistic Annual ATM cash withdrawal number in Italy 2000-2022

    Topic: Digital payments landscape in Italy (34)

    Annual ATM cash withdrawal number in Italy 2000-2022

    Number of ATM cash withdrawals with cards issued by resident PSPs at terminals provided by resident PSPs in Italy from 2000 to 2022 (in millions)

  • Basic Statistic Size of a credit card transaction in Italy 2000-2021, in local currency and USD

    Topic: Digital payments landscape in Italy (35)

    Size of a credit card transaction in Italy 2000-2021, in local currency and USD

    Average value of a credit card transaction in Italy from 2000 to 2021 (in euros, and estimates in U.S. dollars)

  • Basic Statistic Size of a debit card transaction in Italy 2000-2021, in local currency and USD

    Topic: Digital payments landscape in Italy (36)

    Size of a debit card transaction in Italy 2000-2021, in local currency and USD

    Average value of a debit card transaction in Italy from 2000 to 2021 (in euros, and estimates in U.S. dollars)

Miscellaneous

7
  • Basic Statistic Annual number of POS terminals in Italy 2000-2022
  • Premium Statistic Unbanked population in Italy in 2011, 2014, 2017, and 2021, by demographic
  • Premium Statistic Internet users in Italy 2014-2029
  • Premium Statistic Mobile internet usage reach in Italy 2014-2029
  • Premium Statistic Market size of B2C e-commerce in Italy 2016-2022
  • Premium Statistic Main cross-border online shopping origin markets in Italy 2022, by market share
  • Premium Statistic Annual outgoing and incoming remittance flow in Italy 2021, by country

Miscellaneous

  • Basic Statistic Annual number of POS terminals in Italy 2000-2022

    Topic: Digital payments landscape in Italy (37)

    Annual number of POS terminals in Italy 2000-2022

    Total number of POS terminals reported in Italy from 2000 to 2022

  • Premium Statistic Unbanked population in Italy in 2011, 2014, 2017, and 2021, by demographic

    Topic: Digital payments landscape in Italy (38)

    Unbanked population in Italy in 2011, 2014, 2017, and 2021, by demographic

    Share of individuals who are unbanked, as they do not have access to an account at a financial institution, in Italy from 2011 to 2021, by age, gender, and income level

  • Premium Statistic Internet users in Italy 2014-2029

    Topic: Digital payments landscape in Italy (39)

    Internet users in Italy 2014-2029

    Number of internet users in Italy from 2014 to 2029 (in millions)

  • Premium Statistic Mobile internet usage reach in Italy 2014-2029

    Topic: Digital payments landscape in Italy (40)

    Mobile internet usage reach in Italy 2014-2029

    Mobile internet usage penetration in Italy from 2014 to 2029

  • Premium Statistic Market size of B2C e-commerce in Italy 2016-2022

    Topic: Digital payments landscape in Italy (41)

    Market size of B2C e-commerce in Italy 2016-2022

    Market value of business-to-consumer (B2C) e-commerce in Italy from 2016 to 2022 (in billion euros)

  • Premium Statistic Main cross-border online shopping origin markets in Italy 2022, by market share

    Topic: Digital payments landscape in Italy (42)

    Main cross-border online shopping origin markets in Italy 2022, by market share

    Leading markets of origin of cross-border online purchases in Italy in 2022, by market share

  • Premium Statistic Annual outgoing and incoming remittance flow in Italy 2021, by country

    Topic: Digital payments landscape in Italy (43)

    Annual outgoing and incoming remittance flow in Italy 2021, by country

    Value of remittances sent from/to Italy to/from other countries or territories worldwide in 2021 (in million U.S. dollars)

Topic: Digital payments landscape in Italy (2024)

FAQs

Topic: Digital payments landscape in Italy? ›

Contactless mobile transactions in physical shops are a major driver for digital payments in Italy, especially when conducted with smartphones and wearable devices. Indeed, the dominance of PayPal in Italy's online shopping stands out: Nine out of 10 respondents indicated they had used the payment method at least once.

What online payments does Italy use? ›

According to a 2023 Netcomm Consortium report, over a third (35.5%) of online purchases in Italy are made through digital wallets, which are the most commonly used payment method for online purchases after cards. The most popular digital wallets in Italy are PayPal, Google Pay, Apple Pay, and Amazon Pay.

Which country makes most digital payments? ›

UPI is used at all levels from street vendors to large shopping malls. Today, among all countries in the world, India is the country with the highest digital transaction, accounting for nearly 46% share, as per the 2022 data. India is followed by Brazil, China, Thailand and South Korea.

What is the best way to pay for things in Italy? ›

In Italy, cash is still preferred in most restaurants, cafes and other establishments, although credit and debit cards are becoming more widely used throughout Italy and are an increasingly convenient way to pay for things. Visa and Mastercard are widely accepted, although American Express is not.

Which payment app is available in Italy? ›

PayPal is the most common digital wallet in Italy, with a 91% market share. Some people shop online with Italy-exclusive Satispay, but it's more common for peer-to-peer payments. Skrill, Amazon Pay, and Google Pay round out the list.

Does Italy have online banking? ›

Since digital banking and smartphones have become commonplace in Europe, many Italian banks now offer a range of products and services via mobile apps. Residents of Italy can also choose to open an account with one of the increasing numbers of mobile-only banks on the market.

What are the most popular eCommerce platforms in Italy? ›

Top eCommerce stores in Italy

In 2023, the top five online stores in the Italian eCommerce market are amazon.it, shein.com, apple.com, zalando.it, and unieuro.it. amazon.it leads this market with revenues of US$5,658.1 million in 2023.

Who is the global leader in digital payments? ›

India is the world leader in digital payments, according to Prime Minister Narendra Modi, who also claimed that the rural economy of the nation is changing. “India is number one in digital payments. India is one of the countries where mobile data is the cheapest.

Which is the best digital payment system in the world? ›

10 best online payment services and systems of 2024
Top online payment servicesBest forPricing
Authorize.netBest overall$25 per month
PayPalSending and receiving paymentsFree
Google PayStoring multiple payment methodsFree
Amazon PayStreamlined checkoutFree
6 more rows
Feb 2, 2024

Who is the leader in digital payments? ›

In 2022, India emerged as the global leader in digital payments, with a staggering 89.5 million transactions, as reported by MyGovIndia. This remarkable achievement solidified India's position at the forefront of the digital payment revolution.

How much is $100 US in Italy? ›

Convert US Dollar to Italian Lira
USDITL
50 USD90,851.2 ITL
100 USD181,702 ITL
500 USD908,512 ITL
1,000 USD1,817,020 ITL
6 more rows

How do Americans pay in Italy? ›

Currently, the main active electronic payment systems are: Visa. MasterCard/Cirrus/Maestro. American Express.

Is Italy cashless? ›

Unlike, say, Scandinavia, the U.K. and the Netherlands, where many citizens have stopped carrying cash altogether, in Italy having a few euros in your pocket is a part of daily life. Italians, alongside Germans and Austrians, are among the most “cash prone” in Europe.

Can Italy use Zelle? ›

Zelle isn't an option for international money transfers because both the sender and recipient of a Zelle payment need a US based bank account and mobile phone number.

Does Zelle exist in Italy? ›

No, you can't send money to Europe with Zelle, as Zelle is available only in the US. The payment app only allows you to send money from one US bank account to another, meaning both the sender and the recipient must have US bank accounts. We recommend using Monito.com to compare alternatives instead.

Does Italy have Zelle? ›

Does Zelle work internationally? Zelle works only with U.S. bank accounts. It doesn't work for sending money to or from a bank outside the country.

Does venmo work in Italy? ›

Venmo does not work internationally.

To open a Venmo account in the first place, you'll need to be physically located in the US, with a USD bank account and local US phone number. Once you have your account set up you can only Venmo money to other account holders in the US – international transfers are not supported.

Do people use venmo in Italy? ›

Venmo cannot be used to send money overseas. It is only available for domestic money transfers or payments in US dollars within the United States.

Does Italy use CashApp? ›

Meanwhile, you cannot use Cash App if you live in Belgium, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Romania, Russia, Spain, Sweden, Switzerland, Ukraine, or another European country.

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