'The worst investment people can make': Real estate investor Grant Cardone argues too many Americans chase after the dream of homeownership. Here's what he thinks you should do instead (2024)

Bethan Moorcraft

·5 min read

'The worst investment people can make': Real estate investor Grant Cardone argues too many Americans chase after the dream of homeownership. Here's what he thinks you should do instead (1)

Homeownership has long been a cornerstone of the American dream. It symbolizes independence, financial security and prosperity — but is it a dream worth chasing?

Not if you ask the prolific real estate investor Grant Cardone.

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“Buying a home without a doubt is the worst investment people can make, yet it’s also the most common one,” he wrote in an Instagram post in June.

“Is it because [of] the lack of knowledge people have when it comes to financial education? Or is it just because too many people are trying to fulfill their American dream?”

Whatever the reason, Cardone says he's on a mission to “change the trajectory.”

What Cardone says is wrong with buying a home

Dissing homeownership is bold coming from a man who made his millions by investing in real estate — but Cardone has his reasons, which were revealed in a video attached to that Instagram post.

He gave the example of spending $576,000 on a home that you keep for 10 years. On top of that huge total, Cardone said you’d also have to pay the following fees over a decade:

  • 12%, or $69,120, in broker fees;

  • 10%, or $57,600, in maintenance fees;

  • 20%, or $115,200, in property taxes; and

  • 70%, or $403,200, to the bank

Those amounts add up to $645,120 — and when added to the original price of the home ($576,000), would bring the total to a staggering $1,221,120.

“A $576,000 home will have to be sold for $1.2 million in 10 years,” Cardone said. “You’re not going to sell it for that to break even.”

He described the exercise as “dead money” — a term used for an investment that has shown little increase in value or is locked up for a long time with little yield.

“And you had to put $100,000 down to do this deal,” he adds — referring to a 20% down payment (the percentage lenders historically required from buyers to purchase a home without mortgage insurance, although some have relaxed that stance.

“They’re serving a master,” Cardone said. “They’ll borrow money from the Bank of America. And then if they can get some more money, they’ll have a little retirement account — that funds Wall Street. This is a big game.”

Read more: Thanks to Jeff Bezos, you can now use $100 to cash in on prime real estate — without the headache of being a landlord. Here's how

What Cardone thinks you should do instead

Rather than buy a house, Cardone says you should rent where you live and use the money you've saved for a down payment to instead invest in real estate that generates passive income.

He advocates for residential real estate, which appears to have remained strong through the economic turmoil of recent years, while other parts of the commercial real estate sector — like offices, hotels and retail — have struggled.

These days, you don’t even need to buy a rental property outright or deal with the hassles of being a landlord to invest in real estate. Instead you can invest in a residential real estate investment trust, which are publicly traded companies that collect rent from tenants and pass that rent to shareholders in the form of dividend payments.

You may also consider crowdfunding platforms — a process championed by Cardone — that allow everyday investors to pool their money to purchase property (or a share of property) as a group.

Whatever route you take, Cardone says the priority is to generate cash flow, which you can invest and grow over time until you have enough money to get on the housing ladder and face fewer financial challenges.

“I just don’t need to own a home on the way up. I need to own assets that pay me on the way up,” he said. “And once I have enough cash flow from the assets, then if I want to go buy a house or a watch or a car, I buy it out of the passive income.”

It’s important, however, to take advice from such financial experts with a grain of salt — especially if they promote specific products as Cardone has been known to do. Cardone has been the subject of litigation in recent years over allegations of misleading investors.

Cardone has denied the allegations, writing on LinkedIn it is a “tragedy our system is so litigious and people are encouraged to sue others in order to hold a company doing great things hostage.”

As with all personal finance advice, ultimately, what works best for you is down to your personal needs and circ*mstances.

What to read next

This article provides information only and should not be construed as advice. It is provided without warranty of any kind.

'The worst investment people can make': Real estate investor Grant Cardone argues too many Americans chase after the dream of homeownership. Here's what he thinks you should do instead (2024)

FAQs

Why does Grant Cardone say a house is a bad investment? ›

He says: “A house is never going to pay you. You're going to pay the house and keep paying the house” — adding that the four walls of your family home are never going to make you rich. To reiterate his argument, Cardone points to some of the world's wealthiest people.

What is Grant Cardone's real estate strategy? ›

The key to making money through real estate isn't to build something from scratch, but to look for an existing piece of real estate that can start earning you income almost immediately, Cardone said. “Find that something that's already [there],” he told GOBankingRates.

Why is real estate a bad investment? ›

Key risks include bad locations, negative cash flows, high vacancies, and problematic tenants. Other risks to consider are hidden structural problems, real estate's lack of liquidity, and the unpredictable nature of the real estate market.

Why do most people fail in real estate investing? ›

Many investors have failed because they did not have the necessary knowledge or experience to navigate the complexities of the property market. Even experienced investors can fail if they do not understand the risks involved or underestimate their abilities.

Does Grant Cardone actually own real estate? ›

Grant Cardone believes that investing in income-producing real estate is one of the best ways to build wealth, and he practices what he preaches. He currently owns and operates a portfolio of over $4 billion in multifamily properties. Of course, some real estate investments will pay off more than others.

Is buying a house now a bad investment? ›

If your credit score is strong, your employment is stable and you have enough savings to cover a down payment and closing costs, buying now might be smart. If your personal finances are not ideal at the moment, or if home values in your area are on the decline, it might be better to wait.

What is Grant Cardone's philosophy? ›

Central to Cardone's philosophy is the #10x Rule, which posits that individuals should set goals that are ten times greater than their initial aspirations. In the context of real estate, this theory emphasizes the importance of thinking big and aiming high.

Can you become a billionaire from real estate? ›

in Conclusion, becoming a billionaire in the real estate industry is a rare achievement, and success is never guaranteed. It requires a combination of skill, knowledge, opportunity, and a bit of luck.

How much does Grant Cardone pay investors? ›

'You Can't Fake Cash Flow' Grant Cardone Distributes $60 Million To Investors In 2023, Breaking New Records While The Broader Market Struggles.

Why is buying a house a bad idea right now? ›

The thing about higher mortgage rates and the fact that they rose as quickly as they did in 2022 — it really lowered demand. A lot of buyers stepped out of the market, but the increase in mortgage rates also lowered supply; a lot of home sellers are also buyers.

Does Warren Buffett hold real estate? ›

Although the CEO of Berkshire Hathaway (NYSE: BRK. A)1 (NYSE: BRK. B)2 rarely invested in real estate in the past, he has recently made substantial investments in real estate investment trusts (REITs) as part of his passive income strategy for real estate.

Why do 87% of real estate agents fail? ›

According to them, 75% of real estate agents fail within the first year, and 87% fail within five years. Some common mistakes that agents make include, inadequate prospecting, not marketing properties in ways that lead to fast sales, and not following up with clients.

Why 90% of millionaires invest in real estate? ›

The government provides tax incentives to promote real estate investment, including deductions for mortgage interest, property taxes, and depreciation. These tax benefits can significantly reduce your overall tax liability, leaving you with more money to reinvest. Real estate investment is not a get-rich-quick scheme.

Why do 80% of real estate agents fail? ›

Most real estate agents fail in their first year, according to research. Three common mistakes that agents make is inadequate prospecting, failing to market properties in ways that lead to fast sales, and not following up with clients.

What is the minimum to invest in Cardone? ›

You must meed the following requirements to invest with Cardone Capital: At least 18 years old. Minimum $5,000 deposit.

At what age did Grant Cardone become a millionaire? ›

He began using his earnings to invest in real estate and by the 30 he was a millionaire.

Did Grant Cardone grow up poor? ›

Grant's early troubles and struggles

It was a confluence that left Grant with very little chance of success as he grew older. He was fortunate that his mother managed to make it work. But it goes without saying that Cardone grew up in a less-than-perfect home and in poverty.

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