Six questions to ask a potential financial advisor (2024)

A few weeks ago a potential client came in to meet with me. He was armed with a list of questions.

After discussing his situation for a few minutes, he began asking questions. I dutifully answered each one to the best of my ability. When we were through, he thanked me for my time, apparently satisfied with the answers, and we parted ways. But when he left, I stood there shaking my head for a moment, wondering if — despite my best efforts to steer the conversation — he had any idea how our firm works or what we do for our clients. To my mind, he had asked all the wrong questions.

As I sat down and started to explain this to my wife that night, I noticed a disapproving look on her face. I instantly knew what she was thinking: “OK, smarty-pants, what questions should he have asked?” It made me think about how I would interview a potential financial advisor. I came up with the top six questions I would ask and that you should ask any advisor you consider working with:

1. Are you a fiduciary?

Working with afiduciaryis a crucial first step to ensuring that the advice you receive will be in your best interest. As a fiduciary, an advisor must always put the client’s interests before his or her own.The advisor must also disclose how he or she is compensated, as well as any conflicts of interest that might arise in the working relationship.

Under the Investment Advisers Act of 1940, investment advisors are regulated by the Securities and Exchange Commission or the appropriate state authority and are required to provide services to their customers under the fiduciary standard. Investment brokers, on the other hand, are held to the suitability standard. As the name suggests, this standard requires only that the broker have a reasonable belief that any recommendations made are suitable for clients in terms of their financial needs, objectives and unique circ*mstances. Though the Department of Labor and the SEC have been working to simplify and streamline the fiduciary standard rules in the retirement and investment advice industries, no changes have been finalized.

2. With whom will I actually be working?

When you go to interview a new advisor, often you will meet with one of the principals of the firm. You may find that you really like him or her.However, many firms are structured as teams or groups, and you may usually work with someone other than the principal advisor. Before you sign up for a long-term relationship with an advisor or firm,find out how the team is structured and who your main contact will be, so you can get to know that person as well.A good advisory relationship will be built on trust, so you’ll need to be comfortable with everyone you will interact with.

3. What services do you offer?

All financial advisors offer slightly (and sometimes significantly) different services to their clients.It is important to know exactly what services an advisor will provide and to make sure those services are aligned with what you are looking for. Be sure to gain a good understanding of the advisor’s basic service model. You may also want to drill down for more detail in some of the following areas with these questions:

Financial planning:Do you provide comprehensive financial planning, just investment planning, or no planning at all?If you provide comprehensive planning, what areas does the plan cover (cash-flow analysis, cash reserves, insurance, investing, education, retirement, taxes, estate planning, etc.)? Do you provide ongoing planning after the initial plan is complete? What is the process?

Investment management:Do you require that I move all of my assets under your management? Do you manage the investments in-house or hire outside managers? Will you help manage investments not held with your firm?

Tax, accounting and estate-planning services:Do you provide tax and accounting or estate-planning services? If not, do you have qualified referrals in these areas?

Coordination:Do you coordinate with the other financial professionals I work with to make sure all of the areas of my financial profile are in sync?

4. How are you compensated?

Fees can be very transparent or extremely opaque, depending on the investment platform and specific investments you ultimately use.Each advisor sets up thecompensation arrangementthat suits him or her best, and while none isinherently better or worse than the rest, it is extremely important that you understand precisely how, and for what, your advisor will be compensated. Before you start, you should ask:

  • Is there an initial financial planning charge? Is this charge ever waived?
  • Are there any ongoing planning or advice charges? Do the charges change each year?
  • How do you charge for investment management? The most common fee structures include charging a percentage of assets under management, a commission for each trade, or some combination of these two models.
  • Do you useoutside asset managers? If so, do they add an additional layer of fees?
  • What are the average internal expenses charged by the investment companies or managers that you use?
  • Do you receive any more or less compensation based on the type of investments you recommend? If so, how do you determine which investments to recommend?

5. What type of clients do you most commonly work with?

Learning whether the advisor has experience with clients in situations similar to yours is very important.Does he or she really understand the specifics of your industry?Does your advisor commonly work with clients who are in a similar financial position and share the same concerns as you?You want to be sure that your advisor has experience addressing the types of issues that are most important to you and relevant to your situation.

6. What is your investment approach?

There are many different investment philosophies and methodologies, and each advisor will have good reasons for believing in his. The truth is, most can be effective, as long as the methods are disciplined, deliberate and articulated in advance so that the client (or advisor) is not making emotional decisions during times of heightened market volatility. Even so, it is crucial that you fully understand your advisor’s investment approach and agree with how he or she will execute it.

Just getting started

This list is clearly not an exhaustive one, but it’s a good starting point. These questions, along with any additional queries more specifically tailored to your situation, should result in a good understanding of what the advisor does, how he or she is compensated, and what you could expect from the relationship. Getting solid answers to these questions will help provide you with the relevant information you need to make an informed decision when hiring a financial advisor.

This article first appeared at NerdWallet.Learn more about Jarrett on NerdWallet’s 'Ask an Advisor.'

Six questions to ask a potential financial advisor (2024)

FAQs

What questions should I ask a potential financial advisor? ›

10 questions to ask financial advisors
  • How do you get paid? Advisors can use a variety of fee structures. ...
  • How will our relationship work? Put another way: How much access will you have to the advisor? ...
  • What's your investment philosophy? ...
  • What asset allocation will you use?
Apr 26, 2024

How to choose a financial advisor 6 tips for finding the right one? ›

How to choose a financial advisor: 6 tips for finding the right...
  1. Identify why you need an advisor.
  2. Consider the types of financial advisors.
  3. Understand how advisors get paid.
  4. How much you can afford to pay.
  5. Research financial advisors.
  6. Check their professional credentials.
Mar 21, 2024

What to watch out for with financial advisors? ›

Let me walk you through the biggest red flags to look out for in an advisor:
  • They Try and Time the Market. ...
  • They Never Challenge You. ...
  • You Never Hear from Them. ...
  • They Use Jargon that You Don't Understand. ...
  • They Push Products. ...
  • They Don't Do Anything Besides Invest Your Money. ...
  • They Recommend Individual Stocks.
Apr 23, 2024

How do I prepare to speak to a financial advisor? ›

Getting ready
  1. Your values about money and your vision for your future.
  2. What life events are happening or could potentially happen.
  3. Short- and long-term life and financial goals.
  4. Investment questions.
  5. Your current financial situation.
  6. Preferred account management style.

How do you know if you have a good financial advisor? ›

An advisor who believes in having a long-term relationship with you—and not merely a series of commission-generating transactions—can be considered trustworthy. Ask for referrals and then run a background check on the advisors that you narrow down such as from FINRA's free BrokerCheck service.

How do you ace an interview for a financial advisor? ›

To improve your performance during a financial advisor interview, practice answering mathematical problems at home. Write out each step of your decision-making process while answering the question. You can use the written information as a reference during your interview.

What is the 80 20 rule for financial advisors? ›

​​Better investment choices: According to the Pareto Investment Principle, 80% of investment returns can be expected from 20% of investments. Concentrating your investment decisions on the 20% of investments that are likely to generate the biggest returns may help you grow your savings faster.

Who is the most trustworthy financial advisor? ›

You have money questions.
  • Top financial advisor firms.
  • Vanguard.
  • Charles Schwab.
  • Fidelity Investments.
  • Facet.
  • J.P. Morgan Private Client Advisor.
  • Edward Jones.
  • Alternative option: Robo-advisors.

What is a fair percentage for a financial advisor? ›

Many financial advisers charge based on how much money they manage on your behalf, and 1% of your total assets under management is a pretty standard fee. But psst: If you have over $1 million, a flat fee might make a lot more financial sense for you, pros say.

What to avoid in a financial advisor? ›

Here are seven mistakes to avoid when hiring a financial advisor.
  • Consulting with a “captive” advisor instead of an independent advisor. ...
  • Hiring an individual instead of a team. ...
  • Choosing an advisor who focuses on just one area of planning. ...
  • Not understanding how an advisor is paid. ...
  • Failing to get referrals.

What financial advisors don t tell you? ›

10 Things Your Financial Advisor Should Not Tell You
  • "I offer a guaranteed rate of return."
  • "Performance is the only thing that matters."
  • "This investment product is risk-free. ...
  • "Don't worry about how you're invested. ...
  • "I know my pay structure is confusing; just trust me that it's fair."
Mar 1, 2024

What not to do when hiring a financial advisor? ›

6 Mistakes People Make When Choosing A Financial Advisor
  1. Hiring an advisor who is not a fiduciary. ...
  2. Hiring the first advisor you meet. ...
  3. Choosing an advisor with the wrong specialty. ...
  4. Picking an advisor with an incompatible strategy. ...
  5. Not asking about credentials. ...
  6. Not understanding how they are paid.

What are the best questions to ask a financial advisor? ›

Questions to ask a financial advisor
  • How will we work together? ...
  • How will you communicate with me, and how often? ...
  • What services do you provide? ...
  • What's your investment philosophy? ...
  • How will you track my investment performance? ...
  • What professional experience do you have? ...
  • What resources will I have when working with you?

Do you tip your financial advisor? ›

There are also some professionals who provide a service but are not customarily tipped. These include the following: Accountants. Financial advisors.

How much money should you have before talking to a financial advisor? ›

Generally, having between $50,000 and $500,000 of liquid assets to invest can be a good point to start looking at hiring a financial advisor. Some advisors have minimum asset thresholds. This could be a relatively low figure, like $25,000, but it could $500,000, $1 million or even more.

How much money should I have to meet with a financial advisor? ›

Some traditional financial advisors have minimum investment amounts they require to work with clients. These can range from $20,000 to $500,000 or even more. Why? Because their fees need to cover their time and expertise, and managing smaller portfolios may not be cost-effective for them.

Is it worth paying for a financial advisor? ›

A financial advisor is worth paying for if they provide help you need, whether because you don't have the time or financial acumen or you simply don't want to deal with your finances. An advisor may be especially valuable if you have complicated finances that would benefit from professional help.

What do you need to tell a financial advisor? ›

An adviser will need information about your:
  1. personal situation, such as your age, where you work and whether you're in a relationship.
  2. assets, such as your home, savings, super, car, shares and other investments.
  3. debts, including mortgages, loans and credit card debt.

What percentage is normal for a financial advisor? ›

An overview of typical financial advisor fee ranges is below. Keep in mind that advisor fees can vary widely depending on the level of service provided, your geographic area and other factors. 0.25% to 0.50% annually for a robo-advisor; 1% for a traditional in-person financial advisor.

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