RealtyMogul Review 2023: Invest In Real Estate (2024)

RealtyMogul is one of the largest commercial real estate crowdfunding sites in the marketplace today. The site has allowed hundreds of thousands of investors add exposure to the real estate sector to their portfolio.

But is RealtyMogul the best way for you to invest in real estate? We explain what the site is, and who should consider investing through the platform.

If you want to jump in and see Realty Mogul for yourself, check it out here.

Launched in 2013, RealtyMogul is a commercial real estate crowdfunding platform. Since 2014, the platform has allowed investors large and small to invest in privately held real-estate investment trusts (REITs). It also helps accredited investors take part in private deals.

Even though investors only have to invest at least $5,000 at a time, RealtyMogul makes it possible for its investors to fund deals worth millions of dollars. It opens up the world of commercial real estate to everyday investors.

Another one of RealtyMogul’s strengths is that it makes it easy to invest using a 1031 exchange. If you need to reinvest the proceeds after selling a rental property, you can invest in RealtyMogul and gain the benefits of a 1031 exchange. Basically, this means that you can defer capital gains on the transaction until you sell your RealtyMogul shares. This can be a great way for someone who wants to become a more passive real estate investor. Before engaging in a 1031 exchange, you should always consult a tax professional.

In some cases, you can invest in a self-directed IRA through RealtyMogul. But RealtyMogul doesn’t have a set partner for these investments.

Unlike many commercial real estate crowdfunding sites, RealtyMogul is open to both accredited and non-accredited investors. Non-accredited investors can invest in the site’s proprietary REITs.

Accredited investors can invest in individual “equity opportunities.” Equity opportunities give investors the opportunity to buy a share of an LLC. The LLC then owns a specific property. These investments are highly illiquid. You should not expect to unlock your cash until the project is complete and the LLC is dissolved.

To be an accredited investor, you must meet one of the following criteria:

• You have an income over $200,000 for the last two years. (Or a joint income over $300,000 for the last two years.)
• You have a net worth exceeding $1 million (excluding the value of your personal residence).
• You have a trust with assets over $5 million.

What Does It Offer?

RealtyMogul offers several different ways to invest. If you're an accredited investor, you can invest directly in individual properties.

For non-accredited investors (and anyone else interested), you can invest in their REIT products. RealtyMogual has two private REITs - Income and Apartment Growth. Both have minimum investments of $5,000.

Below, we take a closer look at all three investment choices. We'll also discuss RealtyMogul's liquidity and automatic investing options.

RealtyMogul's Income REIT has a monthly distribution schedule. Currently, it has an annualized distribution rate of 6% and has paid investors 6% to 8% over the past 62 months. Since inception until now (ending June 30, 2023) it's delivered a total return of 7.81%.

Check it out here >>

It should also be pointed that you can't access 100% of your initial investment until three years have passed. The table below shows the various repurchase rates that you'll receive depending on when you redeem your shares.

• Less than 1 year: Not allowed
• 1 to 2 years: 98%
• 2 to 3 years: 99%
• At least 3 years: 100%

By comparison, Fundrise doesn't have a 1-year lockup period which is nice. But on the other hand, Fundrise will charge you a 1% early redemption fee if you buy back your shares any time before 5 years.

RealtyMogul Performance

One thing we love about RealtyMogul is their transparency on performance. As of November 2023, you can see their historical performance across all their investment types:

For individual deals, you'll need to dig into the fine print on each deal to determine their costs. But here are the current asset management fees for Realty Mogul's REITs:

• Income REIT: 1%
• Apartment Growth REIT: 1.25%

RealtyMogul also says that it could take up to 3% of equity contributions to cover Organization, Offering and Other Operating Expenses.

How Does RealtyMogul Compare?

RealtyMogul is not the only real estate investment platform. In fact, over the last few years, a lot of competition has emerged in the space. However, RealtyMogul is consistently ranked well in the space.

Check out this quick comparison here:

If you’re interested in investing in commercial real estate, you can open an account on theRealtyMogulwebsite. Before you fund an account, you should watch at least a few of the videos that RealtyMogul has on its site.

If you’re looking at individual equity opportunities, you may want to speak with a customer service representative from RealtyMogul. They should help you find important resources that will help you better understand the investment.

RealtyMogul's site is encrypted and it regularly undergoes internal and external reviews. That's great when it comes to data security. But as far your assets go, there's no FDIC insurance or SIPC insurance. So if RealtyMogul was to go belly-up, you could potentially lose 100% of your investment.

Thankfully, RealtyMogul has nearly a 10-year track record of sustainable success. Still, you shouldn't investment any money in the company's offerings that you can't afford to lose.

Why Should You Trust Us?

I have been writing about and reviewing investment firms andcovering real estate investmentsfor 10 years. I have personally owned single family, multi-family, real estate syndications, private partnerships, and more. I'm well versed in both the investment aspect and tax aspect of these products and services.

Furthermore, we have our compliance team that regularly checks and updates the facts on our reviews.

If you’re an everyday investor looking to gain exposure to commercial real estate, I think the Income REIT and Apartment Growth REIT make a lot of sense. They aren’t completely liquid, but you can sell your shares back to the company after you’ve owned them for one year. This is much more appealing than most non-traded REITs that aren’t offering quarterly liquidity opportunities.

If you have no exposure to real estate (including owning rental properties or publicly traded REITs), consider how a RealtyMogul REIT could fit into your portfolio. Of course, do your research on the product, as it won’t be the right fit for everyone.

In terms of the individual investing opportunities on RealtyMogul, accredited investors need to do their homework. These investments are illiquid and risky. You won’t be able to take the cash out of the investment until it pays off (or flops). Accredited investors should be sure to compare RealtyMogul to other crowdfunding sites such as Equity Multiple, or CrowdStreet before committing to any particular site.

Let's answer a few of the most common questions that people ask about RealtyMogul:

Who started RealtyMogul?

Jilliene Helman and Justin Hughes founded RealtyMogul in 2013.

Can sponsors white label RealtyMogul's technology?

No, the company does not allow white labeling.

Are RealtyMogul's REITs publicly-traded?

No, while the REITs that RealtyMogul offers are public, they're non-traded.

Is RealtyMogul better than Fundrise?

It depends on your needs. Fundrise has a much lower minimum to get started which is great if you're investment capital is limited. However, RealtyMogul will repurchase your shares with no discounts after three years, whereas Fundrise's early redemption penalty lasts for five years.