Pros and Cons of Robo-Advisors - Experian (2024)

In this article:

  • What is a Robo-Advisor?
  • Advantages of Robo-Advisors
  • Drawbacks of Robo-Advisors
  • Should I Use a Robo-Advisor?

Robo-advisors could be a good alternative to managing your own investments or hiring a financial advisor, but they're not a great fit for everyone or every situation. Consider the advantages and disadvantages before opening an account and investing.

What is a Robo-Advisor?

Robo-advisors are automated investment platforms that offer a hands-off approach to managing your investments. When you sign up for a robo-advisor, you generally fill out a questionnaire that asks about your personal and financial information. You can also choose a goal for your investment account and answer questions about your comfort level when it comes to investing risk.

Based on your responses and the way the platform works, the robo-advisor may suggest a mix of investments or one of its premade portfolios. The robo-advisors will then often invest your money in exchange-traded funds (ETFs) and mutual funds, which can be a low-cost way to diversify your holdings.

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Robo-advisors also handle the ongoing management of your portfolio. For example, they'll periodically rebalance your portfolio—buying and selling investments to adjust your asset allocation and maintain a steady balance between risk and reward.

Pros Cons
Often less expensive than working with a professional financial advisor More costly than doing it yourself
Easy to start and may have a low account minimum Could take a narrow view of your investments or financial situation
Includes ongoing management Limited personalization

Advantages of Robo-Advisors

Many people trust a robo-advisor with their money, and some companies are even using them to manage employees' retirement funds. There are several reasons you may want to invest with a robo-advisor as well:

It's Easy to Get Started

Starting to invest can be difficult. You may need to save up until you meet an advisor's or mutual fund's minimum balance requirement. Or, you might have enough money, but not be sure where to put it.

Some robo-advisors have low (or no) minimums, and they'll make suggestions based on your responses to the questionnaire. You can also open taxable investment accounts and tax-advantaged retirement accounts, such as an IRA, with many robo-advisors. And some platforms support joint accounts and a trust account.

Hands-Off Management

When you're investing with a personal account or a retirement account through work, you may be responsible for watching and managing your asset allocation. Robo-advisors automatically rebalance your portfolio based on your goals and risk tolerance. You also may be able to update your goals or risk level, and your portfolio will be adjusted accordingly.

Relatively Low Management Fees

Most robo-advisors charge a fee based on how much money is in your account. It can vary depending on the platform and the balance, but often ranges from about 0.25% to 0.89% per year. In comparison, a human financial advisor may charge 1% to 2%. The ETFs and mutual funds you're invested in may also charge a fee. These don't depend on how you buy the fund (on your own or through an advisor, for example), but you may want to review the robo-advisors' fund choices to compare which option has the lowest combined fees.

Tax-Loss Harvesting

Some robo-advisors offer tax-loss harvesting as a feature. When enabled, the robo-advisor can sell losing investments to "harvest" tax-deductible capital losses and then buy other investments that will keep your portfolio on track. The strategy could save you money this year and may lead to higher long-term gains.

Drawbacks of Robo-Advisors

There are also a few reasons why a robo-advisor might not be a good fit for you:

Limited Access to Human Advisors

Some robo-advisors only offer human support for tech- and account-related questions, which means there's no one to answer questions about your investments. Others have a hybrid model which may give you access to human advisors. However, you may need to reach a minimum account balance or pay higher management fees, and you won't necessarily have a dedicated advisor.

Narrow Investment Choices

You might not be able to choose (or avoid) specific investments when you use a robo-advisor. Even among the ones that let you customize the investments or allocation within your portfolio, you may still be limited to a list of preselected funds. And while some platforms offer socially responsible options, that can mean different things to different people.

Might Not Consider All Your Investments

The robo-advisor can suggest and manage your account based on the information it has, but it won't necessarily have a complete picture of your other assets and investments. While some platforms let you connect all your financial accounts, you still might not receive the same level of personalized advice that you would with an advisor who understands the complexities of your financial situation.

Tax-Loss Harvesting Isn't Always Helpful

While tax-loss harvesting could help increase your overall returns and lower your tax bill this year, it's only potentially helpful if you're using a taxable account. Additionally, you need to be aware of the wash sale rule. If you buy a substantially identical security within 30 days of your robo-advisor selling a security, even if you buy it in a different account, you can't claim the capital loss this year.

Should I Use a Robo-Advisor?

If you want help choosing and managing your investments, but don't want to pay for a financial advisor or don't meet an advisor's minimum balance requirement, a robo-advisor could be a good option.

You'll still want to do research, though. There are different robo-advisor services available, and you can compare the options, features and fees to decide which may be best based on your goals and how you plan to use the account. You can also read reviews of specific services to learn how others feel about the usability, support and performance.

In some situations, a robo-advisor might not be the best option. For example, you might not want to use a robo-advisor if you want to pick specific investments or individual stocks. A robo-advisor also might not be a good fit if you want to build a long-term relationship with your financial planner, have a complex financial situation or if you have a high net worth and could benefit from more personalized investment and tax advice.

Prepare Your Credit

Regardless of how and where you invest, having good credit can be an important part of your financial health. Whether you're paying down debt or looking to take out a new loan, a good credit score could make the process easier and may save you money. You can check your credit score for free and sign up for credit monitoring through Experian to get insight into what's having the greatest impact on your score.

Pros and Cons of Robo-Advisors - Experian (2024)

FAQs

Pros and Cons of Robo-Advisors - Experian? ›

Limited human interaction: Robo-advisors do not offer the same level of human interaction as traditional financial advisors. This can be a disadvantage for investors with more complex financial needs or investment goals.

What is one of the biggest downfalls of robo-advisors? ›

Limited human interaction: Robo-advisors do not offer the same level of human interaction as traditional financial advisors. This can be a disadvantage for investors with more complex financial needs or investment goals.

What is a disadvantage of using a robo adviser might be that? ›

Limited Flexibility. If you want to sell call options on an existing portfolio or buy individual stocks, most robo-advisors won't be able to help you. There are sound investment strategies that go beyond an investing algorithm.

What are the problems with robo-advisors? ›

Robo-advisors lack the ability to do complex financial planning that brings together your estate, tax, and retirement goals. They also cannot take into account your insurance, general budgeting, and savings needs.

What is the average return on a robo-advisor? ›

Robo-advisor performance is one way to understand the value of digital advice. Learn how fees, enhanced features, and investment options can also be key considerations. Five-year returns from most robo-advisors range from 2%–5% per year.

Are robo-advisor fees worth it? ›

For some, the simplicity, accessibility, and lower costs make them a very appealing choice. However, for those desiring more personalized service and sophisticated investment strategies, a human financial advisor may be worth the additional cost.

Do rich people use robo-advisors? ›

Digital Advisor Use Dropped in 2022

High-net-worth investors exited robo-advisor arrangements at the highest rates. Here's how the data broke down along asset levels: $50,000 or less: A drop from 23.6% to 20.6% in 2022, which translates to a decrease of 3 percentage points.

Can you lose money with robo-advisors? ›

Investing always carries some level of risk, and Robo-Advisors are not a guarantee against investment losses. While Robo-Advisors are designed to prudently invest, they are not immune to market fluctuations or investment losses.

Do robo-advisors really work? ›

A robo-advisor can be a good choice when you're starting out and just looking for a simple way to begin growing your wealth. However, as your net worth improves and your situation becomes more complex, you might need to consider turning to a human financial advisor to help you navigate your financial future.

Should I use a robo-advisor or do it myself? ›

Doing it yourself can give you more control, flexibility, and customization over your investments, but it also requires more research, monitoring, and discipline. You should consider your goals, risk tolerance, and investment style before choosing between a robo-advisor or doing it yourself through an online broker.

When should you stop using a robo-advisor? ›

For hands-off investing with minimal fees, a robo-advisor could suffice. They can be a great choice for newer, younger investors. But for advanced planning and strategy, a human touch may still be required for advice you can trust.

Do robo-advisors beat human advisors? ›

The type of advisor that is better for you depends on what your financial needs are. For core investing and planning advice, a robo-advisor is a great solution because it automates much of the work that a human advisor does. And it charges less for doing so – potential savings for you.

How much does a robo-advisor charge? ›

Funds' expense ratios: The robo-advisor will invest your money in various funds that also charge fees based on your assets. The fees can vary widely, but across a portfolio they typically range from 0.05 percent to 0.25 percent, costing $5 to $25 annually for every $10,000 invested, though some funds may cost more.

Do robo-advisors have good returns? ›

But according to the Robo Report, the five-year returns (2017 to 2022) from most robo-advisors range from 2% to 5% per year. And Wealthfront, one of the best robo-advisors available, also states that customers can expect about a 4% to 6% return per year, depending on their risk tolerance.

What are the advantages and disadvantages of advisors? ›

The benefits of becoming an advisor include unlimited earning potential, a flexible work schedule, and the ability to tailor one's practice. The drawbacks include high stress, the hard work needed to build a client base, and the ongoing need to meet regulatory requirements.

Which of the following is a potential advantage of a robo-advisor? ›

Advantages of robo-advisors

Online platforms can provide the same services for a low advisory fee by removing or limiting the need for human involvement. Robo-advisors generally charge low portfolio management fees and offer a range of services.

Why use a robo-advisor? ›

Robo-advisors are low-cost alternatives to traditional advisors. By eliminating human labor, online platforms can offer the same services at a fraction of the cost. With robo-advisors, it's generally easier to keep tabs on investments. You can log in 24/7 as long as you have an internet connection.

What advantages do robo-advisors have over their human counterparts choose two? ›

Final answer: Robo-advisors have two advantages over their human counterparts: they provide personalized financial advice based on individual goals and circ*mstances, and they offer lower fees compared to human financial advisors. So the correct answer is Option A and C.

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