Netflix Colors - Hex, RGB, CMYK, Pantone | Color Codes - U.S. Brand Colors (2024)

FAQs

What is the brand color code for Netflix? ›

RGB: 229 9 20 HEX: #E50914 CMYK: 0 96 93 2 PMS: 1795 C Our primary logo is Netflix Red on a black background. This is to create a premium cinematic feel as we continue to set the industry standard for original content. With the arc of a vintage CinemaScope and the signature Netflix red, our wordmark is iconic.

As per their official brand guidelines, the Pantone® number of the Netflix red color is 1795 C with CMYK values (0, 96, 93, 2).

The Symbol should appear in our brand standard Red and our Symbol Dark Red. The Wordmark should appear in our brand standard Red, except when limited by production (see Special-use Wordmarks below).

Even though red, black, and white are still the brand's signature colours, only two colours were employed in each generation. Bebas Neue, a sans-serif, was used as the font. In addition, the latest Netflix logo was distinguished by its adaptability, making it suitable for use across all platforms.

The Pantone Color System, or PMS, is a standardized color matching system, which is widely used around the world. It was devised to help printers and designers to specify and control colors for printing projects. The Pantone Color System allows you to specify colors that cannot be mixed in traditional CMYK.

Pantone Matching System® Coated or Uncoated

The majority of these colors are referred to using a three- or four-digit number followed by a C or U. There are also a small number of named colors, such as the 18 base colors like PANTONE Reflex Blue C or PANTONE Orange 021 U.

The popular streaming media company used the red and white combination as a standard for its logo. While red symbolizes passion and positive energy, white was possibly used as a neutral background to highlight the wordmark. Or, it could also symbolize perfection and infinity.

Your TV's picture settings may be causing Netflix to display in black and white. Contact your device manufacturer for help adjusting these settings.

Netflix's brand identity is clear, concise, and consistent. The company's logo is simple and memorable, and its tagline, "Watch what you want, when you want," is perfectly in line with its brand values.

Can I use the Netflix logo? ›

Broadcast. The Netflix Brand Assets may not be used in television, film, or video without Netflix's prior written permission. Please submit Request for Approval to use the Netflix Brand Assets in this manner.

It is simply the letter N, with shades of red per line, signifying depth— as with a folded ribbon.

A woman navigates life amid cruelty and hardship in the rural South before finding the strength to escape in Steven Spielberg's award-winning drama. Watch all you want. Whoopi Goldberg and Oprah Winfrey earned Oscar nominations for their breakout performances as Celie and Sofia.

Netflix's brand identity is clear, concise, and consistent. The company's logo is simple and memorable, and its tagline, "Watch what you want, when you want," is perfectly in line with its brand values. It positioned itself as a leader in innovation.

The previous logo used white colour on red with a black shadow, and now we see a very similar design. We still see the red, but now it features as the colour of the word Netflix while the background is white.

Netflix Logo Color

The popular streaming media company used the red and white combination as a standard for its logo. While red symbolizes passion and positive energy, white was possibly used as a neutral background to highlight the wordmark. Or, it could also symbolize perfection and infinity.