Medical Facilities: How To Invest In Urgent Care Centers (2024)

You may have heard that medical facilities are gaining in popularity and that investors all over the world are rushing to invest in this hot asset type.

Most medical facilities, however, are more businesses than investments and require intensive management from skilled personnel in order to run smoothly and bring in profits.

If you’d like to invest in a medical center without the hassle of managing and with minimal financial responsibilities, then you might be interested in learning more about urgent care centers, which are being quietly snatched up by smart investors.

What Is An Urgent Care Center?

Urgent care centers offer medical care without an appointment to those seeking medical treatment for non-life-threatening injuries or illnesses.

Urgent care centers are particularly in demand because of their availability during hours when primary care providers are closed, such as nights, weekends, and holidays. Patients prefer to go to urgent care centers instead of emergency rooms, which not only cost more but are uncomfortable and have long waiting times.

A large number of Baby Boomers and Millennials has also positively affected the urgent care industry. Millennials are attracted to the fast and affordable health care and are actually more likely to visit an urgent care center than a primary care provider.

Baby Boomers, on the other hand, are finding that urgent care centers are easier to access than traditional health care services. They are also less comfortable traveling long distances to see a physician and view urgent care centers as a convenient way to run errands and see the doctor, all on one trip.

The majority of urgent care centers offer on the spot lab results, X-ray machines, and other technology. Wait times for results are much less than emergency rooms, and some are even handing out pagers to patients who prefer to explore the mall rather than sit in the waiting room.

Urgent care physicians see a wide variety of ailments, but the most common illness treated at urgent care centers in the U.S. are upper respiratory conditions, and the most common procedure was wound repair.

Strong Demand For Urgent Care Centers Spurs Growth

Medical Facilities: How To Invest In Urgent Care Centers (1)

Same-day delivery service and other on-demand services have resulted in high consumer demand for 24/7 care in the medical arena as well.

Many Americans also face difficulty in finding a physician, and even those that have adequate health care are turning to urgent care centers to avoid high deductibles. For many plans, emergency room visits can cost more than eight times the cost of an urgent care visit.

Out of more than 7,357 urgent care centers in the U.S (last measured in 2017), 95% of centers had wait times of less than 30 minutes, and only 3% of patients were referred to emergency rooms after visiting an urgent care center.

Growth has been steady for the last few years, and in order to keep up, 300 to 600 urgent care centers are opened up around the country each year.

Urgent Care Centers Are Conveniently Located In Retail Areas

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A new trend in urgent care is the placement of centers in high traffic spaces such as malls.

These locations are preferable since they are placed where prospects live and shop, making them highly visible and easy to get to. More landlords have begun to welcome centers with open arms, particularly since many brick and mortar tenants are failing rapidly in the face of stiff online competition.

Investors have begun to realize that the higher credit ratings, increased stability and foot traffic can boost business for other retail businesses within the same area, and since everyone needs health care at some point, are fairly recession-resistant.

At the same time, savvy urgent care owners realize that the foot traffic and convenience of a mall or other retail center are a boost to business.

Some are even going a step further, utilizing demographic and patient data to find their best patients and aid in siting locations for new centers. These owners are looking for Class A properties in highly visible locations with good signage, ingress/egress, and a population density of at least 50,000 people – and are willing to pay premium prices in order to obtain them.

Some investors have faced some pushback on including urgent care centers in the mix. Some tenants hold on to leases that discourage or prevent investors from including any type of medical office on site, while others are leery of the potential effect on shoppers exposed to possibly disturbing scenes of injured or ill patients.

Despite these concerns, the lower price points, lease bumps, and triple net leases make urgent care centers an attractive option to many investors. In fact, in 2017 private investors bought 66% of the net lease medical properties on the market.

In all likelihood, the continued aging of the population, and the difficulty in transferring this asset type to an online model make this a good option for investors interested in retail triple net lease properties.

Medical Facilities: How To Invest In Urgent Care Centers (2024)

FAQs

What is the profit margin for urgent care? ›

According to ProfitableVenture, the average “successful” U.S. urgent care center can expect a profit margin of 15%. It's certainly doable since for 99% of urgent care patients, their insurance company will cover the costs anyway. But it's an administrative headache to earn that 15% when all is said and done.

Is opening an urgent care profitable? ›

Doing the math, therefore, such a facility can expect to bring in over $55,000 per week in patient care revenue. These numbers have not escaped the notice of institutional investors. The New York Times recently reported that since 2008, private equity firms have invested $2.3 billion in urgent care centers.

How to make urgent care profitable? ›

In this article, we share seven proven tips to help you increase your urgent care revenue and thrive in a competitive industry.
  1. Improve RCM. ...
  2. Use technology to your advantage. ...
  3. Make yourself more available. ...
  4. Always negotiate. ...
  5. Consolidate staff. ...
  6. Engage and retain patients. ...
  7. Establish or enhance your online presence on social media.

What are the key success factors for urgent care centers? ›

High-traffic and high-visibility locations in areas that draw consumers for services are really the first keys to success in urgent care. If consumers—ie, patients—don't know your urgent care center exists, they can't find you, and you can't provide high-quality clinical outcomes to patients who aren't there.

Does owning a clinic make money? ›

Medical clinics can indeed be profitable, but their financial success depends on owners understanding the intricacies of their business model and addressing the many factors that can influence profitability.

Is owning a clinic profitable? ›

Most medical practices are profitable within 9 to 12 months of opening and the general start-up period is 6 to 9 months, with the caveat that procuring real estate and office space components can significantly alter the startup time.

Are urgent cares a good investment? ›

Investing in an urgent care franchise opportunity with American Family Care is not only a fiscally smart choice but a professionally rewarding one, as you deliver on the care needs of your community and establish yourself as a valuable resource.

What is the most profitable medical business to start? ›

The most profitable healthcare business depends on various factors, such as market demand, location, and competition. However, industries like pharmaceuticals, medical technology, specialized clinics (e.g., cosmetic surgery), and telemedicine have shown significant profitability due to high demand and unique offerings.

Why are urgent cares so slow? ›

Patient Volume: The influx of patients seeking care can significantly sway wait times. Surges in acute illnesses, often due to seasonal changes or health crises, can burden ERs and urgent care centers. Staffing: The ratio of healthcare providers to patients is a linchpin in wait time dynamics.

What is the most profitable medical? ›

According to the BKS, physicians and surgeons have the highest-paying medical jobs, with a median annual salary of $229,300. Within this category, cardiologists earn an average annual salary of $421,330.

What services are most profitable for hospitals? ›

Top earning departments in hospitals include cardiovascular surgery, invasive cardiology, orthopedics, neurosurgery, and gastroenterology. Notice how these are all specialties with plenty of interventional care which pays way more than diagnostic, general medical, and preventative services.

What is the most profitable hospital? ›

NewYork-Presbyterian Weill Cornell Medical Center

Why are urgent cares so popular? ›

Urgent care has grown rapidly because of convenience, gaps in primary care, high costs of emergency room visits, and increased investment by health systems and private-equity groups.

Why is urgent care model important? ›

Urgent Care, by definition, is designed to provide medical care for illnesses or injuries that require attention but are not life threatening. This delivery model is structured to get the patient in the door, seeing a medical professional, and back on the road to recovery in as little time as possible.

What is the average profit margin in healthcare? ›

Profit margin can be defined as the percentage of revenue that a company retains as income after the deduction of expenses. Healthcare Services net profit margin as of December 31, 2023 is 2.3%.

What is profit margin in healthcare? ›

A hospital margin is the ratio of hospital profits to hospital revenue. There are two different margins that are frequently used as measures of over-all profitability in health care: (1) total margin, and (2) operating margin.

What is the profit margin of a health clinic? ›

Medical clinics generally have an average gross margin in the range of 30% to 50%.

What is the profit margin of a medical office? ›

Each location has a net profit margin of around 15% after the food costs, rent, employee payroll, insurance, repairs, and utilities. The average primary care practice doesn't do much better than that.

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