I'm a financial planner — here are the 5 most important questions about money you should be asking yourself (2024)

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  • Money questions may be personal, but they tend to revolve around investing, debt, and real estate.
  • Setting yourself up for financial success means answering the easy money questions, as well as dealing with the harder ones.
  • There are five essential financial questions you need to be able to answer to make sure you're on the right track.

I'm a financial planner — here are the 5 most important questions about money you should be asking yourself (1)

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I'm a financial planner — here are the 5 most important questions about money you should be asking yourself (2)

I'm a financial planner — here are the 5 most important questions about money you should be asking yourself (3)

Everybody has money questions — but finding good financial advice is tough.

Only 40% of Americanshave a financial adviserthey can look to for guidance. Even those who do have their doubts about how trustworthy their adviser is. Most people — 60% — suspect financial advisers prioritize the company they work for over what is best for the client, according to a recent survey from the CFP Board.

As a certified financial planner, I've seen first hand how hard it is for people to figure out what to do with their money.

It seems like it should be simple: pay off debt, save money, live happily ever after. But life gets in the way— the refrigerator breaks or an unexpected surgery is needed — and taking those setbacks in stride isn't easy. Especially when you don't have anyone to answer your money questions.

Most money questions tend to be very personal and specific. But, there are a handful of questions I hear over and over again, typically revolving around investing, debt, and real estate. And there are a couple questions I wish my clients would ask, but very few ever do.

Below, the five most important questions to ask about your money, as well as advice on how to find the answer to each.

When should I start investing?

This is probably the question I hear the most. Many people know they "should" invest, but sorting through piles of investing advice often leads to inaction and confusion rather than confidence.

Here's the short answer: Start now.

Okay, but where? In a retirement account.

Investing through a retirement account means you save money on taxes, while making sure your financial future is more secure.Investing in a non-retirement account isn't a bad thing, but it should come after you've maxed out your retirement savings accounts.

Unless you are able to invest more than $24,000 a year, you should focus on investing through a retirement account. In 2019, you can save up to $19,000 in a 401(k) plan, and $6,000 in an IRA. If you're flush with cash, you can use both.

Deciding what to invest in doesn't have to be complicated. If you aren't sure where to start, choose a target date fund slated for the year you plan to retire. If you're 35 today, and want to retire at 67, choose a target date 2050 fund. That means the mutual fund will adjust over time to make sure your investments are appropriate for your age.

How much debt is too much?

If you have debt, take a deep breath.

There's something about owing money that has the ability to overwhelm more so than any other financial topic.

Using debt to pay for something that has value, like a home or a college degree, can help you get ahead. If we weren't able to become homeowners or graduate college until we saved enough money to pay for it with cash, the vast majority of us would never do either.

But debts that carry a high interest rate(typically over 8%) and weren't used to strategically help you afford a big purchase, are more problematic.

You don't need me to tell you that any amount of credit card debt is too much. Paying it off should be your top priority, and we have tips on how to get out of debt for good.

How much house can I afford?

Housing is probably your single largest monthly expense — whether you're renting or buying.

It's the biggest chunk of the average American's budget, accounting for about37% of take-home pay. Many people spendeven more.

Technically speaking, your housing costs should be limited to30% of your pretax income, the standard measure of housing affordability. If you make $75,000 a year, that breaks down to $6,250 a month before taxes. That means you shouldn't spend more than $1,875 a month (30%) on housing.

The 30% rule is a good guideline, but spending even less will leave you with more flexibility for other spending — like on vacations, or saving for retirement.

I tell my clients to aim to spend 25% of their take-home pay on housing. For somebody who earns $75,000 in New York City, that's about $1,040 a month on housing. If you found a place for that amount instead of paying $1,875 a month, you'd save an extra $10,000 per year. Don't tell me it's not possible — I've seen people who pay even less.

Am I earning as much money as I possibly can?

Cutting back on expenses will only get you so far.

At some point, you're going to need to make more money if you want to achieve all of your financial goals.

Whenever I start working with a new client, I ask them when they last got a raise, and how happy they are with their current salary. I definitely have clients who are paid well, and who are very satisfied with their income. But the vast majority could use a boost.

Sometimes that means switching jobs, or even careers, but often it just means asking. Bosses are busy, and your raise isn't top of mind for anyone but you. Schedule a conversation to review your progress, and present your case for earning more.

Don't be afraid to ask for a raise, especially if it's been over a year or more since your last one. The worst they can do is say no. And if they do, be prepared to ask for concrete goals you need to hit to justify getting a raise. That way, next time you ask, you'll have even more evidence to prove your worth.

What would happen if something happened to me?

Thinking about what would happen to your stuff and your money if your apartment caught on fire — or worse — isn't fun. I know.

But it's a really important part of setting yourself up for financial success.

We can't control the world around us, and sometimes bad things will happen. You need to have a plan for each. Fortunately, there are some easy steps you can take to make sure you're prepared for the worst.

Having an emergency fund of cash on hand is a good place to start. Even a cushion of a few hundred dollars can help prevent you from racking up credit card debt if you have an unexpected expense come up. Ideally, you'll have at least six months of living expenses set aside in a high-interest savings account, just in case you ever needed it.

It also helps to ask yourself, how would I pay my bills if I could no longer do my job? Or, how would I replace my stuff if it was stolen or ruined in a fire? If you can't answer those questions easily, then you should look into getting an insurance plan that will protect you.

Some types of insurance are required, like if you own a car or a home. But other types of insurance can cover you if you have a bigger emergency — something that your emergency fund wouldn't be able to cover. For example, renter's insurance can protect you if your apartment catches on fire or somebody steals your laptop. Disability insurance can be a good idea if you are highly dependent on your income to get by.

Other safety nets exist as well, to protect you and your loved ones if you are no longer around or able to speak for yourself. Everyone should have a health care proxy and living will, and you should always keep your beneficiaries up-to-date on your financial accounts.

Getting personalized advice can be helpful, but it's not the only way to set yourself up for long-term success. Answering these five questions will go a long way toward making sure you've got your bases covered.

Lauren Lyons Cole is acertified financial planner and the director of personal finance at Business Insider.

Lauren Lyons Cole

Lauren Lyons Cole was director of personal finance at Business Insider. She is also a certified financial planner. She previously led the team that developed and launched Business Insider's first daily news show, Business Insider Today. It became the top performing FacebookWatch daily show within its first month, ahead of competitors such as CNN’s Anderson Cooper, Fox News, and ABC. Lauren originally joined Business Insider in 2017 to oversee the site's personal finance coverage. Connect with her on Facebook and Twitter.

I'm a financial planner — here are the 5 most important questions about money you should be asking yourself (2024)

FAQs

What is the difference between a financial planner and a financial advisor? ›

Generally speaking, financial planners address and keep tabs on multiple areas of their clients' finances. They develop long-term, strategic plans in these areas and update them on a regular basis over the years. Financial advisors tend to focus on specific transactions and short-term situations.

Should you tell your financial advisor everything? ›

It might come as a surprise, but your financial professional—whether they're a banker, planner or advisor—wants to know more about you than how much money you can invest. They can best help you achieve your goals when they know more about your job, your family and your passions.

Which of the following is a relevant question to ask a financial planner? ›

In your initial meeting, ask questions about the types of services they provide, their investment philosophy, how much they charge, whether they have a fiduciary duty, what investment benchmarks they use, whether they offer robo-advisor services or access to new technologies, what custodian they use, whether you can ...

What to avoid in a financial advisor? ›

These 10 statements can help you identify an advisor who is better to walk away from:
  • "I offer a guaranteed rate of return."
  • "Performance is the only thing that matters."
  • "This investment product is risk-free. ...
  • "Don't worry about how you're invested. ...
  • "I know my pay structure is confusing; just trust me that it's fair."
Mar 1, 2024

What are the questions financial advisors hear most often? ›

Savvy financial advising clients will have a lot of questions for their advisors, but two of the most common ones are "are you a fiduciary?" and "how do you get paid?"

Is it better to have an accountant or financial advisor? ›

"In practice, an accountant can assist you in preparing your financial statements and your tax returns while a financial advisor will guide you in various aspects of your financial life such as investments, estate planning, insurance planning, and tax planning," says Lauren Lippert, a wealth advisor and Director at MAI ...

Should I meet with a financial planner or advisor? ›

It's best to start as soon as you can. Certified financial planners are trained to help people—especially people who are good savers—to strategize to meet multiple financial goals. Starting early gives you a strategy to follow as your income and your assets build and grow.”

Which type of financial planner is best? ›

IARs may call themselves financial advisors and may be fee-only or fee-based. Some may have additional credentials, including the certified financial planner (CFP) designation. “The certified financial planner designation is really the gold standard in the financial planning industry,” says Van Voorhis.

Should you tip your financial advisor? ›

Whenever you are working with a financial advisor, it's best to pay your advisor's fees directly and all costs and expenses and especially his fees should be 100% transparent and in writing. Should you tip your financial advisor? No.

How to spot a bad financial advisor? ›

Here are seven warning signs that it's time to choose a new financial advisor.
  1. They're unresponsive. ...
  2. They don't check in with you. ...
  3. They're inattentive. ...
  4. They have high fees. ...
  5. They push you toward certain investments. ...
  6. You're unhappy with your portfolio's performance. ...
  7. They don't have a good relationship with you. ...
  8. Bottom line.
Jul 21, 2023

Should your financial advisor be at your bank? ›

But should you hire a financial advisor that's affiliated with your bank? For most people, a bank is their main provider of financial services. But this does not necessarily a bank is the right place for your retirement savings: They may not offer you the advice and services you need.

What are some of the problems with financial planners? ›

You may have problems with a financial adviser if they: seem to be pushing one solution, regardless of your needs (for example, an SMSF or borrowing to invest) pressure you to sign documents that you haven't read or don't understand. give you advice that doesn't fit with your goals or risk tolerance.

What are two things everyone should look for when hiring a financial planner? ›

Top Factors to Consider when Hiring a Financial Advisor
  • CHOOSE SERVICES THAT MEET YOUR NEEDS. Before signing on with anyone, make sure you know exactly what you're getting. ...
  • UNDERSTAND COMPENSATION. ...
  • EVALUATE FIRM AFFILIATIONS. ...
  • UNDERSTAND LEGAL STANDARDS. ...
  • REVIEW CREDENTIALS. ...
  • DO A BACKGROUND CHECK. ...
  • TRUST YOUR INTUITION.

How to tell a financial advisor no? ›

Have the Conversation. You don't have to meet in person or have an emotional goodbye, but advisors say they appreciate the heads-up of a short email or phone call. "Any sort of ending of a relationship is well served by a recitation of 'It's not you, it's me,'" Nolte says.

How do I prepare for a financial advisor? ›

Getting ready
  1. Your values about money and your vision for your future.
  2. What life events are happening or could potentially happen.
  3. Short- and long-term life and financial goals.
  4. Investment questions.
  5. Your current financial situation.
  6. Preferred account management style.

How do I prepare for a financial advisory interview? ›

General interview questions for a financial advisor
  1. Why did you choose to work in finance?
  2. Why do you want to work for this company?
  3. What do you look for in a company?
  4. Describe your work ethic.
  5. What compensation are you looking for from this job role?
  6. What motivates you?
  7. What work environment is ideal for you?
Dec 5, 2023

How do I prepare for a conversation with a financial advisor? ›

7 Things to do to prepare for your first financial advisor meeting
  1. List your assets and liabilities.
  2. Outline your income and expenses.
  3. Write down your goals.
  4. Consider the needs of your family.
  5. Understand your financial strengths and weaknesses.
  6. Get your financial documents in order.

What to expect when going to a financial advisor? ›

What you'll receive going forward
  1. One-to-one financial advice based on your goals and needs.
  2. Personalized recommendations for a diversified portfolio, and solutions to help protect you from uncertainty.
  3. Regular meetings to review your goals, progress and investments.

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