How to shop for pet insurance to get the best price and coverage (2024)

Until he suddenly got sick with a life-threatening bacterial infection, Sam, our lovable chihuahua-terrier mix, was as healthy as a horse (excuse the expression). Luckily, the emergency veterinarians at the local animal hospital knew what to do and saved Sam’s life.

My wife and I knew the bill for five days of round-the-clock care was going to be expensive, but we didn’t have to worry about that because Sam had health insurance. The total bill came to $10,000, which we had to pay before taking Sam home. Within a week, we had a check for $9,000 from the insurance company.

Just like the human members of the family, our pets can get sick or injured. And when they do, the vet bills can be staggering, even prohibitive. And yet, most pet parents in the U.S. don’t have coverage.

Dr. Jason Nicholas, a practicing veterinarian in Portland, Ore. who runs the website PreventiveVet.com, says it’s not uncommon for people to skip treatment, or in the worst-case situations, have their pet euthanized because of financial limitations.

"And it breaks your heart, especially when it's a treatable condition, and it's because of the money that they can't do it,” Nicholas told NBC News BETTER. “There are definitely cases where people who can afford $50 a month for insurance, can't afford $8,000 in the moment.”

IS PET INSURANCE A SMART PURCHASE?

Checkbook.org, an independent, non-profit consumer organization that rates products and services, took a deep dive into pet insurance and found that it “has improved over the last 15 years.” Most policies now cover hereditary and congenital problems, chronic problems and even alternative medicine.

But from a purely financial standpoint, Checkbook concluded that “pet insurance is not worth it for many people, especially those who aren’t willing to bear large vet bills should their pets suffer serious injuries or major diseases.”

Checkbook gathered premium quotes from nine pet insurance plans for “Woof,” a medium-size male mixed-breed dog and found that even the best insurance plans cost more in premiums than they paid out over Woof’s 13-year life. If Woof suffered costly health problems, his owners typically came out ahead financially.

  • If Woof only needed moderate care, total out-of-pocket medical expenses without insurance would be about $9,006, Checkbook estimated. Total insurance premiums during that time would range from $11,397 to $23,651, depending on which company was chosen.
  • If Woof needed a lot of care, total medical expenses without insurance would be $30,210, Checkbook estimated. Total premiums would range between $14,342 and $20,674.
How to shop for pet insurance to get the best price and coverage (2)

Checkbook’s top-rated pet insurance companies

Checkbook found “a fundamental flaw” in most, but not all plans — price hikes based on age.

“Pet insurers often market their policies as affordable, and many are when animals are young,” said Kevin Brasler, Checkbook’s executive editor. “What most companies don't disclose is that their premiums rise drastically when pets get older, eventually rendering them unaffordable.”

As an example, coverage for a mixed-breed dog living in the San Francisco area from a well-known insurance company would be just $44 per month for a puppy. But by age 8 it’s $106 and at age 12 it’s $191 per month. Premiums for pure breeds often cost a lot more, sometimes twice as much as for a mixed-breed animal.

What most companies don't disclose is that their premiums rise drastically when pets get older, eventually rendering them unaffordable.

“The premiums on most policies skyrocket as the pets get older. Rates double by the time a puppy or kitten reaches 4- or 5-years-old and might actually need expensive veterinary care,” Brasler told NBC News BETTER. “Most pet owners will understandably drop coverage once they have to pay more than $200 a month for it.”

PICKS OF THE LITTER INSURANCE PLANS

A record number of pets in North America, more than 2 million, were covered by insurance last year, up nearly 17 percent, according to the North American Pet Health Insurance Association.

Checkbook found that two companies stood out from the pack. Healthy Paws and Trupanion offered the lowest lifetime premium costs. This is due, in large part, because they don’t boost premiums as pets age.

Based on its extensive research, Checkbook concludes: “If you’re going to buy pet insurance, Healthy Paws and Trupanion are two good places to start looking.”

Other shopping tips:

  • Make sure you understand what’s not covered: Pre-existing conditions are never covered. Some conditions that are covered may be considered pre-existing if they develop up to a year after you enroll. Most plans don’t cover the diagnostic exam, just the prescribed treatment.
  • Enroll when young: Coverage is typically available when a puppy or kitten is six to eight weeks old. By insuring your pet at a young age, you can avoid claim rejections for pre-existing conditions.
  • Skip coverage for wellness, preventive and elective care: Buy insurance to protect against unexpected, large financial risks. Annual checkups don't fit that need.

“When we added wellness coverage to our hypothetical pets, we found that for most policies the increased premiums were higher than the benefits we'd receive; in other words, a waste of money,” Brasler said.

THE BOTTOM LINE

Whether to buy pet insurance is more than a financial decision; it’s also an emotional one.

I buy insurance to make sure my pets will receive the best medical coverage possible, should they get sick or injured. And as any vet will tell you, there’s no way to know if your pet is going to have moderate medical problems or serious and expensive ones.

Buster, our 10-year old cat, hasn’t had any medical problems, thankfully. So right now, we’re losing money on his $600 a year insurance coverage. And that’s OK. We buy insurance — auto, home, health — to cover the catastrophic. We don’t want to use it.

And keep in mind: Our pets are living longer these days and the risk of cancer goes up as they get older. Cancer treatment for a dog can easily top $13,000, according to PetCareRX.com, if it involves surgery and chemo or radiation.

“Ideally your pets get through life without any major ailments or injuries, but you never know,” Dr. Nicholas said. “Things happen — accidents and illness — to every pet. And a lot of those things can be really expensive. With insurance, if the worst happens, you're covered, and you don't have to worry about the financial implications of your decisions.”

MORE ON PETS & HEALTH

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Want more tips like these? NBC News BETTER is obsessed with finding easier, healthier and smarter ways to live. Sign up for our newsletter and follow us on Facebook, Twitter and Instagram.

How to shop for pet insurance to get the best price and coverage (2024)

FAQs

How to shop for pet insurance to get the best price and coverage? ›

Pet Insurance Buying Tips

How to maximize pet insurance? ›

Getting pet insurance when your pet is young is arguably the very best way to optimize your policy. By starting at an early age, owners can secure a low rate. If they wait until the pet ages and becomes riskier to insure they can expect that risk to be reflected in their premiums.

Can you negotiate your pet insurance? ›

Pet insurance, like most consumer insurances, is price-inflexible. While you may be able to reduce the price by removing elements of cover (so in effect, you're buying less insurance), you're unlikely to be able to negotiate the price for the coverage chosen. 1)Research Multiple Providers and compare the quoted prices.

What is the most common deductible for pet insurance? ›

Deductibles generally range from $0 to $1,000. According to Nationwide, most pet owners choose an annual deductible of $250. Deductibles vary by pet insurance provider and their policies, but pet parents should prepare to pay out of pocket for a veterinary bill until meeting the plan's deductible.

How much should I be spending on pet insurance? ›

Pet insurance costs about $48 per month for a dog and $28 per month for a cat. That covers accidents (like bite wounds and broken paws) and illnesses (like cancer and ear infections).

Is Paw Protect good insurance? ›

Paw Protect is industry-leading pet insurance – here's how it works. Paw Protect, powered by Embrace Pet Insurance, offers some of the most comprehensive pet insurance in the US. With features like a 10% multi-pet discount and 24/7 pet telehealth, it's the perfect choice – and couldn't be easier!

What is the average excess on pet insurance? ›

This is not included as standard with every policy but is very common with insurance for older pets. It is a contribution you will pay towards vet bills and is typically 10-20% depending on your policy.

What does 90% reimbursem*nt mean on pet insurance? ›

With a 90% reimbursem*nt percentage, you are responsible for a co-pay of the remaining 10%. Since your bill is $1,000, and you've paid the $100 deductible, this leaves a remaining balance of $900.

What are the three types of pet insurance? ›

Background: Pet insurance companies typically divide their products into 3 main categories: accident-only, accident and illness, and wellness coverages. Each level offers specific services that are covered and excluded and will vary by price. Insurance policies are usually broken down by the type of pet being insured.

Is it worth claiming on pet insurance? ›

It's usually not too difficult to know when you should claim, and you can always check your policy documents or speak to your insurance provider if you're not sure. The only time it might not be worth claiming is if your policy excess – that's the amount you pay to make a claim – is more than the cost of the treatment.

Does pet insurance increase with age? ›

Your pet insurance premium is based on a long list of factors, some of which can change from year to year. If your pet insurance premium has increased, one of these factors may be in play. Age: As your pet gets older, they're more likely to have an expensive-to-cover illness or age-related injury.

What is a good reimbursem*nt percentage for pet insurance? ›

Reimbursem*nt is the amount a pet insurance company pays you for veterinary expenses. It is expressed as a percentage ranging from 60% to 100% depending on the plan you choose. The most popular pet insurance plans have a reimbursem*nt of 80% to 90% of your total vet bills.

How does pet best reimbursem*nt work? ›

Reimbursem*nt will be made directly to the bank account of your choosing if your direct deposit information has been added to your policy. If you have not entered your bank information through your Pets Best Customer Portal, the payment will be made by check and mailed to the address on file.

Does pet insurance cover most things? ›

Most will cover common injuries and illnesses, like cancer, diabetes, and broken bones; however, coverage for certain treatments and services, like microchipping, behavior therapy, and dental care, can vary. Pet insurance works differently from human health insurance.

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