Get to Know Certified Financial Planners & Find a CFP (2024)

Get to Know Certified Financial Planners & Find a CFP (1)

Are you looking to hire a qualified financial professional who can work with you to create a robust plan for managing your money and achieving your short and long-term goals?

A Certified Financial Planner (CFP) has the knowledge, experience, and ethics necessary to offer sound financial advice to clients from all walks of life. With a CFP’s support, you’ll build a financial plan personalized to your individual needs with ongoing oversight designed to help you enjoy life more with less money stress.

Let’s take a closer look at what the CFP designation is, what it takes to earn it, and how you may benefit from working with a CFP.

We’ll also introduce you to Certified Financial Planners featured on Wealthtender who can work with you to develop a personalized plan to achieve your financial goals.

Table of contents

  • Find a Certified Financial Planner on Wealthtender
  • What is a Certified Financial Planner (CFP)?
  • Should You Hire a Certified Financial Planner?
  • What Do Certified Financial Planners Have To Say About Hiring a CFP?
  • 🙋‍♀️ Have Questions About Hiring a Certified Financial Planner?

Certified Financial Planners in the Spotlight This Month:

Melody Brady, MBA, CFP®, ChFC®Beechmont Financial Founder and Financial Planner at Beechmont Financial Columbus, OH Nationwide 0 Certified Advisor Reviews™
Lauren Beckett (Russo), CEPA, CFP®, CVB, FPQP™Berkshire Money Management Your Full-Service Retirement Readiness Partners Dalton, MA Nationwide 0 Certified Advisor Reviews™
Cynthia Meyer, CFA®, CFP®, ChFC®Real Life Planning Where Financial Planning Meets Real Estate Peapack and Gladstone, NJ Nationwide 0 Certified Advisor Reviews™

Find a Certified Financial Planner on Wealthtender

📍 Click on a pin in the map view below for a preview of Certified Financial Planners who can help you reach your money goals with a personalized plan. Or choose the grid view to search our directory of CFPs with additional filtering options.

📍Double-click or pinch pins to view more.

Michelle Underwood Gass, CPA, CFP®, RLP®Paradigm Advisors Helping young families achieve financial confidence to enjoy what matters most Dallas, TX Nationwide 0 Certified Advisor Reviews™
Lauren Beckett (Russo), CEPA, CFP®, CVB, FPQP™Berkshire Money Management Your Full-Service Retirement Readiness Partners Dalton, MA Nationwide 0 Certified Advisor Reviews™
Chelsea Ransom-Cooper, CFP®Zenith Wealth Partners We provide a flexible financial advisory experience to meet you where you are! New York, NY Nationwide 11 Certified Advisor Reviews™
Phillip Bollin, MBA, CFP®Bollin Wealth Management, LLC CFP® with an engineering-based approach to fee-only financial planning. Perrysburg, OH Nationwide 0 Certified Advisor Reviews™
Tommy Lopez, CFP®, CRPC®Coffeehouse Capital Brewing Financial Independence, One Financial Plan at a Time Fresno, CA Nationwide 0 Certified Advisor Reviews™
Luis Guardia, CFP®, AIF®Tuyyo Planning Group A Family Firm With A Family Feel! Austin, TX Nationwide 0 Certified Advisor Reviews™
Andy Baxley, MS, CFP®, CIMA®The Planning Center, Inc. Fee-only Financial Planning • Integrated Tax Planning • Personalized Guidance Chicago, IL Nationwide 0 Certified Advisor Reviews™
Patrick G. Moore, CFP®, EAIronclad Wealth Management Helping small business owners make sense of their money Atlanta, GA Nationwide 3 Certified Advisor Reviews™
Taylor Schulte, CFP®Define Financial Retirement and tax planning for people over age 50. San Diego, CA Nationwide 0 Certified Advisor Reviews™
Dan Miller, CFP®ONE Advisory Partners Wealth Strategies for Successful, Busy Professionals Overland Park, KS Nationwide 0 Certified Advisor Reviews™

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What is a Certified Financial Planner (CFP)?

A CFP is a well-qualified financial professional who uses various strategies to help clients. CFPs often analyze a client’s current situation and prepares a number of financial reports that show essential figures like net worth. CFPs may also assist with investment planning, insurance planning, estate planning, income tax planning, and retirement planning.

While many other professional designations concentrate on investment management, the CFP focuses on holistic financial planning. In addition, CFPs stand out because they must abide by a strict standard of fiduciary duty, meaning they are required to put clients’ best interests ahead of their own. They can’t buy financial products for clients for the sole purpose of earning high commissions.

To earn a CFP, financial professionals must complete certain education and experience requirements as well as pass a rigorous exam that is distributed by the CFP Board. The goal of this exam is to evaluate their ability to apply financial knowledge to all types of situations.

Should You Hire a Certified Financial Planner?

A CFP can benefit various individuals and families, regardless of their economic status. With a CFP’s guidance, you can:

  • Create a Comprehensive Financial Plan: CFPs can deliver detailed plans that help you meet your financial goals. They can help you design a budget, save for a house or your children’s college, and/or navigate an inheritance you never expected to receive. You can also trust them to make sure you stay focused and follow through with your goals.
  • Make the Best of Complex Financial Situations: There are a number of complicated situations that may warrant the need for a CFP. If you own a business or have real estate holdings, for example, a CFP can educate you on tax implications and other nuances you may not be aware of on your own.
  • Navigate a Life Event: Several life events may prompt you to work with a CFP and figure out how to deal with the financial changes brought about by them. If you’ve had a change in marital status, family size, or employment status, they are certainly worth considering.
  • Get a Different Perspective on Your Finances: Even if you’re confident in your finances, a CFP can provide a second opinion or a fresh set of eyes. They may point out a mistake or opportunity that you never thought about before and help you change your financial situation for the better.

What Do Certified Financial Planners Have To Say About Hiring a CFP?

We asked Certified Financial Planners in the Wealthtender community to answer questions we commonly hear from people thinking about hiring a financial advisor who has earned their CFP designation. Here’s what they said:

Get to Know Certified Financial Planners & Find a CFP (34)

Michael R. Acosta, CFP®, ChFC®, CSLP® Helping H.E.N.R.Ys Accumulate Wealth & Business Owners Maximize Their Exit

One main benefit to hiring a CFP is that we’re held to the highest level of standard as a fiduciary. We’re called to always do what’s in the best interest of the client. If we don’t, we could be held liable or lose the right to use the CFP marks. To go along with this CFPs go through extensive training and education on the financial planning process which offers a greater knowledge base to be shared with clients.

And it isn’t always more expensive to hire a CFP as opposed to financial advisor who doesn’t have their marks. Often CFPs will charge a fee for their advice which might make it seem more expensive. This allows us to remain objective and not apply pressure to clients to implement suitable recommendations directly through the CFP.

Other financial advisors that are not CFPs might not charge fees for their advice but are compensated through asset under management fees or commissionable products which could ultimately end up being more costly to the client long-term.

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Michael R. Acosta, CFP®, ChFC®, CSLP® | The Dumas Team, Consolidated Planning, Inc.

🔗 Website | Wealthtender Profile

Get to Know Certified Financial Planners & Find a CFP (35)

Jeremy Keil, CFP®, CFA, CIMA® Find your ideal retirement strategy with our 5 step retirement income process.

“The CFP® is a designation that is only available to the top echelon of financial advisors who have proven they know what they are doing when financial planning.

A CFP® certificant is someone who has passed a rigorous exam in 72 different financial planning topics. It’s usually a good sign that someone views your situation in a more comprehensive manner than an average financial advisor.

It’s great to have someone who is knowledgeable, but even better, is that effective October 2019, the CFP Board requires all CFP® professionals to act as fiduciaries at all times.”

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Jeremy Keil, CFP®, CFA, CIMA® | Keil Financial Partners

🔗 Website | Wealthtender Profile

Meet CFPs Featured on Wealthtender

What Does it Take to Earn and Maintain the CFP?

Those who hope to earn a CFP designation must fulfill certain requirements set forth by the CFP Board. Here’s a brief overview of what’s required to become a CFP.

CFP Education Requirements

The CFP Board requires that all candidates complete a course on financial planning or a related field, such as insurance planning, risk management, employee benefits planning, or retirement planning.

In addition, they must hold a bachelor’s degree or graduate degree from an accredited college or university. Those who wish to get certified yet have not graduated from college have up to five years after passing the CFP exam to earn their degree.

CFP Experience Requirements

To sit for the CFP exam, candidates must have either 6,000 hours of qualifying experience in the financial planning field or 4,000 hours of experience as an apprentice. The goal is to ensure they’ve taken their knowledge and applied it to everyday situations.

CFP Exam

Once they fulfill their education requirements, candidates must pass the CFP Certification Exam. It’s made up of 170 multiple-choice questions as well as questions with short scenarios and lengthy case histories. There are five testing windows each year, and the exam is administered via computer-based testing (CBT) format over two days in 10 hours.

CFP Ethics

CFP holders are held to the highest of standards outlined by the CFB Board. These standards are based on important principles like objectivity, competence, fairness, professionalism, and confidentiality.

Also, the Board’s Rules of Conduct require CFP professionals to put clients’ interests above their own and act as fiduciaries rather than solely focusing on commissions or their own professional success.

The CFP Board conducts a background check to ensure that each individual reveals any investigations or legal proceedings related to their professional or business conduct.

CFP Continuing Education

Once a financial professional becomes a CFP, they’ll need to complete 30 hours of continuing education every two years. They’re also required to submit a certification application.

How To Find The Best Certified Financial Planner For You

With over 80,000 CFPs in the US, you’ll find a wide range of financial professionals to consider working with, including financial advisors and financial coaches. In addition to working with clients who live in their community, many CFPs work with clients across the country as well.

You’ll find a growing number ofCFPs featured on Wealthtender,and you can also searchthedirectory of CFPson the Let’s Make a Plan website sponsored by the CFP issuing organization.

FAQs

How can I confirm the financial professional I’m working with holds the Certified Financial Planner designation?
What if I have a complaint about the Certified Financial Planner I’m working with?

Click here to file a complaint on the CFP Board’s website and for instructions on filing a complaint by mail if preferred.

Where can I learn more aboutother professional designationsheld by financial advisors and coaches?

Refer to this list of popular financial certifications prepared by Wealthtender to help you learn more about each designation. You’ll find a brief description of each certification, plus links to in-depth articles if you want to learn more about a particular designation.

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🙋‍♀️ Have Questions About Hiring a Certified Financial Planner?

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About the Author
Get to Know Certified Financial Planners & Find a CFP (42)

About the Author

Brian Thorp

Brian is CEO and founder of Wealthtender and Editor-in-Chief. He and his wife live in Austin, Texas. With over 25 years in the financial services industry, Brian is applying his experience and passion at Wealthtender to help more people enjoy life with less money stress. Learn More about Brian

Get to Know Certified Financial Planners & Find a CFP (2024)

FAQs

How hard is it to pass the CFP exam? ›

Everyone's schedule varies, but as a rule of thumb, you should devote about 15+/- hours per week studying and preparing for the exam. It's easy to get discouraged when looking at the CFP® exam pass rates, which typically hover around the 60%-65% percentile for first-time takers.

What is the pass rate for the CFP exam? ›

CFP Board today announced the results of the November 2023 CFP® Certification Exam. The exam was administered during an October 31 to November 7 testing window to 3,386 candidates, with 4% of candidates testing remotely. The pass rate for the November exam was 64%.

How much does the CFP exam cost? ›

CFP Exam Registration

If you register within the first six weeks of the registration window, the fee is $825. If you register between two and seven weeks before the registration window closes, the fee will be $925. If you register in the last two weeks of the window, the fee is $1,025.

How much math is on the CFP exam? ›

The CFP Board exam (the exam) consists of 170 questions. Anecdotally, the average exam has from 8 to 12 calculation questions which rank from moderately difficult to highly difficult. It's been said (but not by us!) that studying calculations should not be a high priority.

How many times can you fail CFP? ›

What is CFP Board's policy for retaking the CFP® exam? You may attempt the CFP® exam a lifetime maximum of 5 times.

How long does it take to study for CFP? ›

Candidates will find that creating a structured study schedule is critical for successfully preparing to take the exam. The general recommendation is to devote at least 10 hours per week, with a total of 150-250 hours (which means approximately 4-6 months of preparation), to study for the CFP exam.

Can I take CFP exam at home? ›

Remote proctoring is an exam delivery method that allows candidates to take the CFP® exam from home or a location of their choice, rather than at a Prometric test center.

Is CFP exam harder than CPA? ›

The pass rate for the CPA Exam was 54% overall. Comparatively, CFP is easier than CPA. The historical pass rate has been above 60%, which indicates that the tests are of a difficulty level that is considered to be moderate.

How many pass the CFP on first try? ›

Depending on which study you read, the overall pass rate for the CFP® exam hovers around 60%.

What is the hardest part of the CFP? ›

Certified financial planner (CFP) is a certification granted to professionals who have met specific requirements, such as passing the CFP exam. Most examinees that have taken the certified financial planner (CFP) board exam agree that the case studies are the most difficult and important portion of the test.

Is paying a CFP worth it? ›

In the long term, a CFP® can also help you plan whether you have enough life insurance coverage and know what investments belong in your retirement strategy.

What kind of questions are on the CFP exam? ›

You will answer 3 different question types: stand-alone questions, short scenarios and case studies.

Is the CFP exam all multiple choice? ›

Exam Format

The CFP® exam is a 170-question, multiple-choice test that consists of two 3-hour sections during one day. Each section is divided into two distinct subsections. The exam includes stand-alone questions, as well as questions associated with case studies.

Is the CFP exam harder than the CPA? ›

The pass rate for the CPA Exam was 54% overall. Comparatively, CFP is easier than CPA. The historical pass rate has been above 60%, which indicates that the tests are of a difficulty level that is considered to be moderate.

How long should you study for the CFP exam? ›

CFP Board recommends you spend at least 250 hours studying for the exam. While that sounds overwhelming, the time goes pretty quickly between pre-study, the Candidate Handbook, required education courses, question bank time, review, practice exams, and your own preparations.

How long do people study for the CFP exam? ›

Candidates will find that creating a structured study schedule is critical for successfully preparing to take the exam. The general recommendation is to devote at least 10 hours per week, with a total of 150-250 hours (which means approximately 4-6 months of preparation), to study for the CFP exam.

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