ETFs woo investors into niches promising riches (2024)

ETFs woo investors into niches promising riches (1)

Conrad De Aenlle

Published Wed, Jan 16, 2019 · 5:50 am

New York

EXCHANGE-TRADED funds became the next big thing in portfolio management a couple of decades ago by being cheaper and easier to trade than mutual funds.

These days, some managers are offering ETFs as tools for specialisation at the expense of diversification, carving up the stock market into ever thinner slices for investors eager to find other Next Big Things.

ETFs have evolved from covering only broad indexes, such as the S&P 500, to sectors such as energy and healthcare, industries like homebuilding and gold mining, and lately to subsets of industries - niches within niches - often in ultracool areas like robotics, cybersecurity and video gaming that capture investors' imaginations and then their money.

While investment advisers occasionally use thematic funds when managing assets for their clients, they typically encourage small investors to avoid the practice, no matter how enticing it might be to try to find the next Amazon, Netflix or Google before it becomes a technological colossus.

"We would prefer that someone build a portfolio around more diversified funds," said Jason Browne, chief investment strategist of the FundX Investment Group, a firm that manages fund portfolios for high-net-worth individuals.

He warned: "If you're an average investor, you will probably look back and think this is something you were sold and not something thoughtfully invested in that's aligned with your long-term goals."

Like Mr Browne, Christopher Cordaro, chief investment officer of RegentAtlantic, a Morristown, New Jersey, financial-planning firm, said he sees more fund marketing than fund management at work with narrowly focused ETFs.

"It sort of reminds me of The Graduate, when the guy takes Benjamin aside and says, 'I've got one word: plastics,' " Mr Cordaro said. Providers of these funds "are looking for things that sound good to people, then they give them an itch they'll want to scratch."

Sam Masucci, chief executive of the ETF Managers Group, which manages about US$3 billion across 12 thematic portfolios, said funds dedicated to such narrow market segments are especially dependent on investor demand and are introduced in areas experiencing a surge in popularity.

His company's thematic funds are a mix of actively managed and passively managed portfolios. In addition to cybersecurity and gaming funds, they cover some highly focused, even obscure, industries, including mobile payments and drone technology. And for anyone worried that all that cutting-edge technology will make humans too efficient and productive, the company also offers the Alternative Harvest fund, which invests in companies involved in marijuana production.

Anyone interested in these areas, despite admonitions such as Mr Browne's, have several alternatives to choose from.

A recent report on thematic ETFs by Todd Rosenbluth, director of ETF and mutual fund research at CFRA Research, highlighted two gaming funds - VanEck Vectors Video Gaming and eSports, and ETFMG Video Game Tech - and two that invest in cybersecurity: ETFMG Prime Cyber Security and First Trust Nasdaq Cybersecurity.

The report also mentioned four that cover the burgeoning field of robotics: ROBO Global Robotics and Automation Index, Global X Robotics and Artificial Intelligence, First Trust Nasdaq Artificial Intelligence and Robotics, and iShares Robotics and Artificial Intelligence.

The performance of many of them last year illustrates the perils of owning an idea that would seem to have a lot of promise but so far has not delivered on it. The S&P 500 fell 6.2 percent last year, and the Nasdaq Composite Index, a bench mark for technology stocks, lost 3.9 perc ent. The ETFMG gaming fund lagged both indexes badly, losing 18.8 per cent, while the VanEck gaming fund was down 12.6 per cent just since its introduction in mid-October.

The cybersecurity funds did much better. ETFMG Prime Security rose 6.5 per cent in 2018, and the First Trust fund eked out a 1.3 per cent gain.

As for the robotics portfolios, their returns have been awful. None of the four came close to matching the Nasdaq index. Losses last year ranged between 14 per cent and 29 per cent.

Because interest in these areas tends to come and go, Mr Browne uses thematic ETFs to carry out short-term asset allocation decisions. Haim Israel, head of thematic investing at Bank of America Merrill Lynch, by contrast, views several technologies covered by the ETFs as long-term opportunities.

The business and investment prospects associated with themes such as Big Data, AI, privacy and cyberthreats, the report said, will be helped by a "techceleration" resulting from the introduction of 5G technology featuring much faster data transmission rates. "The rollout of 5G will bring about the fastest transformation in human history," Mr Israel predicted. The reduced time it will take to transmit data will help the spread of all sorts of technologies, such as gaming or self-driving cars, he said.

Mr Israel's analysis and outlook are plausible - for the world as it is today and for various technologies as they have developed so far. As for five years from now, who knows? Change, often radical and unforeseeable, is a hallmark of the sector, making most forecasts speculative at best. That is one of the main complaints that investment advisers have with thematic ETFs.

"We've been around long enough to see a lot of the 'next big thing,' " said Leon LaBrecque, chief executive of LJPR Financial Advisors in Troy, Michigan. "Remember Blockbuster or Boston Chicken? Anyone remember the first search engine? New tech becomes old tech." For investors interested in taking a shot with thematic ETFs, advisers suggest using risk capital, and then only small amounts of it.

Mr Masucci views thematic ETFs as superior alternatives to buying individual stocks. These ETFs "are a tax efficient, liquid, transparent way to give that exposure without relying on advisers' ability to pick stocks," he said.

But Mr Cordaro pointed to a conundrum that anyone contemplating investing in thematic ETFs faces: "Because they can be riskier, you wouldn't want them to be too much of your portfolio," no more than 5 per cent, he said. "The paradox is that's not going to move the needle that much. You're not going to make much money on it."

If you still want to try to move the needle, he advises doing it with funds that emphasise smaller, younger businesses that are pure plays in a particular niche and that don't fill their portfolios with established companies that only dabble in fledgling technology.

Mr Rosenbluth noted in his report, for instance, that the VanEck and ETFMG gaming funds both hold the gaming stocks Activision and Electronic Arts, but only the ETFMG fund owns the larger, more diversified tech stocks Apple and Microsoft. By contrast, the ETFMG cybersecurity portfolio is more skewed towards smaller software companies than First Trust Nasdaq Cybersecurity, while the latter holds more in big defence companies such as Raytheon than the ETFMG fund does.

As for the robotics funds, the two with portfolios published on third-party sites like Morningstar's, ROBO Global Robotics and Global X Robotics, each own big companies like Nvidia and Intuitive Surgical, and smaller ones like Helix Energy Solutions.

In the end, the most effective way to invest in the next big thing may be to avoid trying to do it through thematic ETFs at all.

"Why even go for that ride is the question," Mr Browne said. When you own a diversified fund, "whatever drives the economy is going to be in your portfolio. It doesn't rely on your or my predictions of what that's going to be". Mr LaBrecque recommended a similarly broad, simple approach.

"We can buy the S&P 500 and get the new FANGs," a reference to Facebook, Amazon, Netflix and Google, "and the next acronym of choice," he said. "And we can get the companies that make all the stuff people buy on Amazon, and the cars people drive to the store to buy the food to eat while they watch Netflix. And when the next thing comes along, we can own that, as well." NYTIMES

ETFs woo investors into niches promising riches (2024)

FAQs

What does Dave Ramsey think about ETFs? ›

As most ETFs now trade commission-free and can be bought and sold multiple times throughout the day, they are less likely to be used as buy-and-hold vehicles. Because of his cautionary tone, Ramsey sometimes gets painted with the “anti-ETF” brush. But to be clear, Ramsey's all in favor of using ETFs when used properly.

Which ETF has the best 10 year return? ›

1. VanEck Semiconductor ETF
  • 10-year return: 24.37%
  • Assets under management: $10.9B.
  • Expense ratio: 0.35%
  • As of date: November 30, 2023.

What is the downside of ETFs? ›

For instance, some ETFs may come with fees, others might stray from the value of the underlying asset, ETFs are not always optimized for taxes, and of course — like any investment — ETFs also come with risk.

Why VOO over spy? ›

VOO earns a top rating of Gold, while SPY earns the next best rating of Silver. Almahasneh says the reason is fees. VOO charges 0.03%, while SPY charges 0.09%. With all else equal, the fund with the lower fee is more aligned with investors' best interests.

What are the 4 funds Dave Ramsey recommends? ›

That's why you should spread your investments equally across four types of mutual funds: growth and income, growth, aggressive growth, and international.

Can you retire a millionaire with ETFs alone? ›

Investing in the stock market is one of the most effective ways to generate long-term wealth, and you don't need to be an experienced investor to make a lot of money. In fact, it's possible to retire a millionaire with next to no effort through exchange-traded funds (ETFs).

What is the most successful ETF? ›

100 Highest 5 Year ETF Returns
SymbolName5-Year Return
PSIInvesco Semiconductors ETF25.10%
ITBiShares U.S. Home Construction ETF23.80%
XLKTechnology Select Sector SPDR Fund23.30%
IYWiShares U.S. Technology ETF22.90%
93 more rows

What is the most profitable ETF to invest in? ›

10 Best-Performing ETFs of 2024
ETFExpense RatioYear-to-date Performance
Invesco S&P MidCap Momentum ETF (XMMO)0.34%27.6%
iShares MSCI Turkey ETF (TUR)0.59%28.3%
AdvisorShares Pure US Cannabis ETF (MSOS)0.83%32.2%
Grayscale Bitcoin Trust (GBTC)1.50%57.9%
5 more rows
7 days ago

What is the fastest growing ETF? ›

Compare the best growth ETFs
FUND(TICKER)EXPENSE RATIO10-YEAR RETURN AS OF MAY 1
Invesco QQQ Trust (QQQ)0.20%18.60%
Vanguard Growth ETF (VUG)0.04%15.07%
iShares Russell 1000 Growth ETF (IWF)0.19%15.78%
iShares S&P 500 Growth ETF (IVW)0.18%14.34%
3 more rows

Why shouldn't you invest in ETFs? ›

Limitations of ETF investments

Reduced potential for returns: Due to their passive tracking of an index, ETFs may not exhibit significant outperformance of the market over the long term when compared to actively managed funds.

Has an ETF ever gone to zero? ›

Leveraged ETF prices tend to decay over time, and triple leverage will tend to decay at a faster rate than 2x leverage. As a result, they can tend toward zero.

Has an ETF ever failed? ›

ETF closures are rare, but they do happen.

What is Warren Buffett's favorite ETF? ›

Warren Buffett has long recommended the S&P 500 index fund and ETF, and through his holding company Berkshire Hathaway, he also owns two of these types of investments: the Vanguard S&P 500 ETF (NYSEMKT: VOO) and the SPDR S&P 500 ETF Trust (NYSEMKT: SPY).

Does Buffett own VOO? ›

The report suggests that Buffett's company did not buy many stocks last quarter, adding no new names and increasing its stake in only three companies. However, Berkshire does have two ETFs listed on the 13F. The SPDR S&P 500 ETF Trust, ticker SPY, and the Vanguard S&P 500 ETF, ticker VOO.

Is QQQ better than VOO? ›

Average Return

In the past year, QQQ returned a total of 37.37%, which is significantly higher than VOO's 28.70% return. Over the past 10 years, QQQ has had annualized average returns of 18.62% , compared to 12.79% for VOO. These numbers are adjusted for stock splits and include dividends.

What investment does Dave Ramsey recommend? ›

What should you invest in inside your 401(k) and Roth IRA? There are many different types of investments to choose from, but Ramsey says mutual funds are the way to go! Mutual funds let you invest in a lot of companies at once, from the largest and most stable to the newest and fastest growing.

Which funds does Dave Ramsey invest in? ›

I put my personal 401(k) and a lot of my mutual fund investing in four types of mutual funds: growth, growth and income, aggressive growth, and international. I personally spread mine in 25% of those four. And I look for mutual funds that have long track records that have outperformed the S&P.

Should I keep my money in ETFs? ›

ETFs can be a great investment for long-term investors and those with shorter-term time horizons. They can be especially valuable to beginning investors. That's because they won't require the time, effort, and experience needed to research individual stocks.

Has anyone gotten rich from ETFs? ›

Can ETFs really make you rich? In a nutshell: Yes, ETFs alone are enough to make you rich. With just one investment, you can capture the growth of the overall stock market or a certain segment of it. For example, you can find ETFs that focus on pretty much any industry, investment theme, or region of the globe.

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