Direct Stock Purchase Plans (DSPP) & DRIP's: An Overview (2024)

DSPP’s Vs. DRIP’s

Direct stock purchase plans (or DSPP’s for short) are plans that allows you to buy stock directly from a company or their stock transfer agent – often times without a fee – and sometimes at a discount.

You can even set up a DSPP to automatically purchase and then reinvest through a dividend reinvestment plan (or DRIP). Quick note on that: DSPP’s are how you buy in to a company’s shares, regardless of whether they offer dividends to be reinvested. DRIP’s are plans that allow you to reinvest your dividends from company stock you already own in to more shares (in other words, you are an existing shareholder).

DSPP’s can offer DRIP options, if the shares pay dividends.

How to Buy in to a DSPP & DRIP

Direct Stock Purchase Plans (DSPP) & DRIP's: An Overview (1)Buying stock through a DSPP or DRIP was/is fairly straight-forward:

  1. Find the stock you want to buy.
  2. Enroll in their plan (information on where and how can be found on the “investor relations” section of a company’s website, if they have a DSPP).
  3. Automatically buy and/or reinvest dividends through a DRIP in to more shares of stock (if that company offers dividends).

Sounds great, right?

It was – prior to the advent of a series of tubes call the “Internet” and the online discount brokers that were birthed from those tubes. Back before the early days of online stock investing you had to pay significant trading or management fees to full service brokers if you wanted to purchase stock. DSPP’s (if you could find them, which wasn’t easy without the tubes) allowed investors to bypass the middle-man brokers completely. And mutual funds, back in the day, had ridiculous expense ratios! DSPP’s were a pretty sweet deal.

In some cases, DSPP’s still are a great option. But while their concept remains appealing, DSPP’s are no longer quite so functional in today’s reality. Even if you don’t have to keep track of paper certificates anymore.

The Drawbacks to DSPP’s

There are many:

Lack of Diversity: unless you are enrolled in dozens of them across multiple industries and internationally, or have most of your investments in index funds, mutual funds, or ETF’s – you may be inadequately diversified with your investments. In fact, just about any stock purchase – direct or broker – runs this same risk. You have to diversify – and DSPP’s, on their own, typically won’t cut it.

No Fees? Not Exactly: DSPP’s are rarely a free lunch. Many charge initial setup fees, and some charge for each purchase transaction, sales fees, and more. Usually these fees are low, but they can really add up over time, particularly if you are slowly and automatically adding to your position. ALWAYS read a DSPP prospectus to see what fees you might be charged.

Lets take a look at Home Depot’s DSPP fees, for example:

“For each transaction, a small service charge is deducted from your investment plus the pro rata amount of brokerage commissions (generally 5 cents per share for purchases and 15 cents per share for sales). Service charges are:

  • For first-time investors – $5.00
  • For subsequent purchases – 5% up to maximum of $2.50
  • Sales $25.00″

Hot damn! Think that looks bad? How about Fedex’s DSPP fees?

  • Initial Setup Fee: $10.00
  • Cash Purchase Fee: $5.00
  • Ongoing Automatic Investment Fee: $2.00
  • Purchase Processing Fee (per share) $0.03
  • Dividend Reinvestment Fee:
  • 5% of amount reinvested up to a maximum of $3.00
  • Batch Sales Fee $15.00
  • Batch Sales Processing Fee (per share): $0.09
  • Batch Maximum Sales Fee: N/A
  • Market Order Sales Fee $25.00
  • Market Order Processing Fee (per share): $0.12
  • Market Order Maximum Sales Fee: N/A
    Note: Please consult the plan documentation for further details on fees and commissions.

There’s more? Sweet bastard!

Ford?

  • Initial Setup Fee $10.00
  • Cash Purchase Fee $5.00
  • Ongoing Automatic Investment Fee $1.00
  • Purchase Processing Fee (per share) $0.03
  • Dividend Reinvestment Fee 5% of amount reinvested up to a maximum of $5.00
  • Batch Sale Fee $15.00
  • Batch Sale Processing Fee (per share) $0.12
  • Batch Maximum Sales Fee N/A
  • Market Order Sale Fee $25.00
  • Market Order Processing Fee (per share) $0.12
  • Market Order Maximum Sales Fee N/A

For #@$%’s sake!

Contrast that with commission-free ETF trading paired with super low expense ratios of 0.05 – 0.4% from a company like Vanguard, and it’s hard to see the cost benefits of DSPP’s, if any.

Record-Keeping: Investors in DSPP’s and corresponding DRIP’s must keep track of the cost basis for tax record-keeping purposes in order to calculate capital gains taxes due. And these records can quickly overwhelm. Lets say you are invested in 10 DSPP with DRIP plans over a period of 20 years. The DRIP’s all reinvest dividends quarterly. The result would be 810 share batches (10 x 20 x 4 + 10), just on the initial 10 purchases and quarterly dividend re-investments alone. Any additional automatic purchases would tack on more batches to keep track of.

Uncertainty on Trading Date & Price: When you make a new purchase through a DSPP, you won’t have any control over the price it is bought at. Some purchases may take weeks. Discount brokers, on the other hand, allow you to trade in real-time – so you always know the price.

DRIP’s and DSPP’s: Buying or Selling?

Have I taken some of the luster away from DSPP’s? Good. There may be some out there with discounted reinvested dividend purchases or extremely small fees (you can do a search through stock transfer agent administrators Computershare’s and AmStock’s DSPP & DRIP lists) – but in most cases, you will probably end up paying more in fees than you would have investing in commission-free ETF’s, index funds, or even purchases of stock through a discount broker. Throw in the extra hassle associated with finding, buying/selling, consolidating, and record-keeping – and it’s a struggling value proposition in today’s investing world.

For those reasons, I’m not a believer in DSPP’s & DRIP’s.

DSPP & DRIP Discussion:

  • Have you bought in to DSPP’s and DRIP’s? In your estimation, was it worth the hassle?
  • What DSPP/DRIP plans have you invested in and why? What were the associated fees?

Related Posts:

  • Dividend ETF’s – The Passive Way to Invest in Dividend Stocks
  • Investing Outside of a 401K
  • An Intro to Dividend Investing
  • Betterment Review
Direct Stock Purchase Plans (DSPP) & DRIP's: An Overview (2024)

FAQs

Direct Stock Purchase Plans (DSPP) & DRIP's: An Overview? ›

By using a DRIP (dividend reinvestment plan), investors can buy more stock in companies whose shares they own by reinvesting what they earn from dividends. With a DSPP, an investor can purchase stock directly from a company. Unlike a DRIP, they don't have to use dividends to purchase shares.

Is DSPP worth it? ›

One of the primary benefits of investing in a DSPP is the lower fees associated with the plan. By eliminating the need for a broker, DSPPs can reduce fees and charges associated with traditional brokerage accounts, making it more accessible for small investors to invest in the stock market.

What is the difference between drip and DSPP? ›

A Dividend Reinvestment Plan (DRIP) is offered by a public company to allow its shareholders to reinvest all or a portion of their cash dividends into additional shares. A Direct Stock Purchase Plan (DSPP) provides an investor the opportunity to purchase shares of a public company without being a current shareholder.

What is a DSPP in stocks? ›

A direct stock purchase plan (DSPP) is a program that enables individual investors to purchase a company's stock directly from that company without the intervention of a broker.

Are company stock purchase plans worth it? ›

For many people, participating in their company's ESPP will indeed turn out to be worth it. That's because the great majority of plans do offer a discount, and many additionally offer a lookback.

Can you really become a millionaire from stocks? ›

You can get rich by investing in stocks – but it will take time. For example, consistently investing in the S&P 500 over a 12 to 15-year period could mean you may become a stock market millionaire.

Can you become a millionaire from stocks? ›

Becoming a millionaire through stock investing is possible but not guaranteed. It depends on various factors such as your initial investment amount, rate of return, and time horizon. The key is to start early and give your investments enough time to grow.

What is the downside of drip? ›

Drawbacks of Dividend Reinvestment Plan (DRIP)

Minimum investments: Most DRIPs have a minimum investment requirement. This may be too costly for some investors, especially if you are starting. Fees: While many DRIPs don't charge commissions, some have associated costs.

What are the disadvantages of a drip fund? ›

DRIPs Drawback 2: You may need to reallocate your positions

Reinvesting your dividends, through DRIP plans or otherwise, will cause your stock positions to grow over time, and if you've owned a particular issue for a long time, it may already be a large enough percentage of your portfolio.

Should I use drip to reinvest dividends? ›

If you are not dependent on your dividend income, consider letting it be used to cultivate your savings by enrolling in a DRIP; however, this investing technique may not be suitable to all investors. Check with your financial planner and a qualified tax advisor to determine what makes sense for your situation.

How does DSPP work? ›

Understanding direct stock purchase plans

DSPPs sell stock shares directly to investors outside traditional brokerage accounts. To invest through a DSPP, you must open an account with the company or its transfer agent, deposit funds or link your bank account, and request a trade.

What companies have drip programs? ›

The Best Dividend Reinvestment Plans
BrokerDRIP Policy
AmeritradeCurrently offers a free DRIP program, but notes this policy could change
E*tradeFree DRIP program
Charles SchwabFree DRIP program (excludes ADRs)
ScottradeOffers free Flexible Reinvesting Plan

Who should invest in direct equity? ›

Investing in equities can be rewarding for those who have adequate knowledge of the stock markets and have the ability and appetite to take risks. But more often than not, retail investors lack the knowledge and even the time to research and educate themselves about the nitty gritties of stock market movements.

What is the 2 year rule for ESPP? ›

You sold the stock at least two years after the offering (grant date) and at least one year after the exercise (purchase date). If so, a portion of the profit (the “bargain element”) is considered compensation income (taxed at regular rates) on your Form 1040.

How do I avoid double tax on ESPP? ›

To avoid double taxation, the employee must use Form 8949. The information needed to make this adjustment will probably be in supplemental materials that come with your 1099-B.

Should I sell my ESPP right away? ›

Owning company shares is a HUGE benefit, especially when you manage those shares to their greatest advantage. In general, we like selling 80% to 90% of your ESPP shares immediately after purchase and using the proceeds to improve your financial situation in other ways.

Is individual stock picking worth it? ›

Stock-picking, the practice of selecting individual stocks to outperform the market, is far easier said than done. It is mathematically impossible for the average stock picker to beat a buy-and-hold investor in the same stocks. Compared to their benchmarks, most stocks return less and are far more volatile.

Is joining stock advisor worth it? ›

In my view, the answer is a clear yes - Stock Advisor is absolutely worth it, providing you match the core philosophy. Very few services can match the long track record of market-beating performance. The Gardners have clearly developed a successful formula for stock picking.

Is it better to go through a stock broker? ›

You don't need help from a human stockbroker to purchase stocks, but in most cases, you will need to work with a brokerage firm. Some brokerages provide strategic investment advice and will carry out trades on your behalf.

Is it smart to get a stock broker? ›

Bottom Line. Having an investment broker is a crucial part of investing. You'll need one to make your trades within the stock market. If you're new to investing, you might want to start with a full-service broker who can more directly manage your investments.

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