Difference Between Proptech and Real Estate (2024)

As more people desire to attain financial freedom, various investment strategies have become popular. Purchase of shares, bonds, and real estate property are among the most common investments. Others include money market funds, municipal bond funds, high yield savings accounts, treasury securities, dividend stock funds and certificates of deposit. The real estate sector has seen a boom in the recent past. This is because of the few risks involved not forgetting the high appreciation rate in real estate investments. If you are new in real estate, you may have come across new terms, such as PropTech. In this article, we will discuss the differences between PropTech and real estate.

Difference Between Proptech and Real Estate (1)

What is Proptech?

Short of property technology, this is a term used to describe the technology used in commercial real estate buildings. The technology in real estate is usually software in apps or platforms that links with other platforms to provide seamless real estate services.

This technology is helpful to property managers, property owners and landlords to better manage their real estate assets. It hence makes the process of leasing, owning and even working in a building more efficient.

For instance, people who work in a building that has an app may enjoy a variety of services that would otherwise be unavailable if the building does not use PropTech. Services such as visitor registration and ordering food may be accessible via the app or platform in use. The integration of a building’s services on one platform increases efficiency for the users.

Property managers can also collect and maintain the building’s data in one portal. Here, tenants can pay rent, raise their issues and even log in guests. Landlords can use the central portal to alert tenants of new developments in the property.

Here are some of the ways through which PropTech is revolutionizing the real estate industry:

  • It is changing the way people interact, sell and buy properties
  • It is offering solutions for parties involved in real estate
  • It is increasing the efficacy of transactions by streamlining real estate processes
Difference Between Proptech and Real Estate (2)

What is Real Estate?

This is real property consisting of improvements and land such as fixtures, buildings, structures, utility systems and roads.

Investments in real estate have become popular due to the low risks involved and the high returns. The main categories of real estate include residential and commercial properties, land and industrial properties.

However, the real estate market is constantly evolving. There are multiple alternative investments that people can hop into, new business models and technologies.

Investors should consider the property location, valuation of the property, the investment horizon and purpose, profit opportunities, expected cash flow, leverage and whether it’s a new or existing property.

Among the advantages of investing in real estate include:

  • Has a predictable cash flow
  • Appreciates in value
  • It is possible to leverage
  • Offers long term financial security
  • Has a large hedge against inflation

Similarities between Proptech and Real estate

  • Both are terms used in relation to investments in the real estate sector

Differences between Proptech and Real estate

Definition

PropTech is a term used to describe the technology used in commercial real estate buildings. On the other hand, real estate refers to property consisting of improvements and land such as fixtures, buildings, structures, utility systems and roads.

Scope

PropTech is a component of real estate that is helpful to property managers, property owners and landlords to better manage their real estate assets and makes the process of leasing, owning and even working in a building more efficient. On the other hand, real estate provides a low risk and high returns investment.

Proptech vs. Real Estate: Comparison Table

Difference Between Proptech and Real Estate (3)

Summary of Proptech vs. Real estate

PropTech is a term used to describe the technology used in commercial real estate buildings. On the other hand, real estate refers to property consisting of improvements and land such as fixtures, buildings, structures, utility systems and roads. PropTech is a component of real estate that is revolutionizing the real estate industry by changing the way people interact, sell and buy properties while also offering solutions for parties involved in real estate.

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Tabitha Njogu

Tabitha graduated from Jomo Kenyatta University of Agriculture and Technology with a Bachelor’s Degree in Commerce, whereby she specialized in Finance. She has had the pleasure of working with various organizations and garnered expertise in business management, business administration, accounting, finance operations, and digital marketing.

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APA 7
Njogu, T. (2021, November 23). Difference Between Proptech and Real Estate. Difference Between Similar Terms and Objects. http://www.differencebetween.net/business/difference-between-proptech-and-real-estate/.
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Njogu, Tabitha. "Difference Between Proptech and Real Estate." Difference Between Similar Terms and Objects, 23 November, 2021, http://www.differencebetween.net/business/difference-between-proptech-and-real-estate/.

Difference Between Proptech and Real Estate (2024)

FAQs

Is PropTech the future of real estate? ›

PropTech revolutionizes real estate with efficient, tech-driven solutions. Faster closings become a reality as digital tools streamline transactions and paperwork. These innovations reduce the time spent on manual tasks, allowing agents and investors to focus on building client relationships and expanding portfolios.

What is considered PropTech? ›

What Is Proptech? Short for property technology, proptech is the intersection of the real estate industry with technology and software. Perhaps owing to real estate's resiliency, the tech world has witnessed a rise in disruptors across the industry over the past several years.

What is the role of PropTech? ›

PropTech, or Property Technology, is the clever application of technology that revitalizes the way we research, analyze, buy, sell, market, and manage properties. PropTech safeguards your commercial real estate operations, infusing efficiency and streamlining processes.

Will Realtors be replaced by technology? ›

The Limits of Technology

AI is far from a cure-all. There are plenty of circ*mstances in which a human is still needed. Beacher believes every company will eventually use AI, but he recognizes its limits: “The space where Realtors are at their best—giving context, nuances, and their expertise—can't be helped by AI.

Will technology replace real estate agents? ›

“AI isn't going to take your job as a Realtor,” Chris Linsell, a real estate coach and technology analyst, told agents at the National Association of Realtors conference in November. “But somebody using AI probably will.”

Is Airbnb a proptech? ›

The largest proptech companies in 2023 are WeWork, Airbnb, Opendoor, Compass, and Homelight.

What is the strategy of proptech? ›

PropTech refers to the application of technology to the real estate industry. As such it encompasses all of the technology tools that real estate professionals, their clients, and other industry stakeholders use to facilitate the research, analysis, buying, selling, marketing and management of property.

Why is proptech interesting? ›

Why Is Proptech Important? Proptech solutions enable organizations to manage their properties more easily, operate buildings more efficiently, and better oversee construction and renovation projects.

How big is the PropTech market? ›

The global PropTech market size was estimated at USD 25,145.1 million in 2021 and is expected to reach USD 29,090.3 million in 2022. What is the PropTech market growth? b. The global PropTech market is expected to grow at a compound annual growth rate of 15.8% from 2022 to 2030 to reach USD 94,200.7 million by 2030.

What technology is used in real estate? ›

Proptech is an abbreviation for "property" and "technology." Proptech is a field that links real estate technologies, such as cloud computing, mobile solutions, artificial intelligence, and the Internet of Things (IoT), to provide more efficient, state-of-the-art solutions for the real estate industry to enjoy.

Is it PropTech or PropTech? ›

Grammatically, the portmanteau "proptech" is formed from two common nouns: "property" and "technology." As such, capitalizing it is grammatically incorrect (just as "email," "romcom," "webinar," and other portmanteaus are all lowercase).

What is PropTech innovation? ›

Proptech Innovation aims to be a collaborative arena for innovation and developing new products and services that can be effective nationally and internationally. The initiative is based on recognition of the need for change in the industry.

What is the difference between fintech and prop tech? ›

Two fancy terms coined no later than a decade ago, both proptech and fintech have their roots in “technology.” The former stands for “property technology” and refers to all disruptive real estate startups and their technological solutions aimed at redefining how the property is sold, managed, and invested in, whereas ...

What is the future of proptech? ›

PROPTECH IS EXPECTED TO BECOME $1 TRILLION INDUSTRY IN 7-8 YEARS, SAY THE INDUSTRY EXPERTS. The impact of new technologies across transactions, management, and interactions has redefined the real estate ecosystem.

How big is the proptech market in 2030? ›

The global PropTech market is expected to grow at a compound annual growth rate of 15.8% from 2022 to 2030 to reach USD 94,200.7 million by 2030.

What is the future of blockchain in real estate? ›

Blockchain can also automate the transfer of property ownership, reducing the time and cost involved in the process. Smart contracts can be used to automate the transfer process, eliminating the need for intermediaries such as lawyers, notaries, and real estate agents.

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