Cash Flow Analysis Explained (2024)

A cash flow analysis is crucial in assessing the liquidity and solvency of a business.

Cash Flow Analysis Explained (1)

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  • Key takeaways
  • What is cash flow analysis?
  • Example of a cash flow analysis
  • Why is cash flow analysis essential?
  • Key aspects of a cash flow analysis
  • How to perform a cash flow analysis

Key takeaways

  • Cash flow analysis involves examining three types of cash flow statements: cash flow from operating, investing and financing activities
  • A cash flow analysis can provide valuable insights into whether your business has sufficient cash to remain solvent and meet future capital and growth requirements

What is Cash Flow Analysis?

A cash flow analysis is crucial in assessing the liquidity and solvency of a business. It involves examining three types of cash flow statements that demonstrate, over a specified period, the inflow and outflow of cash in a business:

Cash Flow from Operating Activities

This statement reflects the cash generated from a company's core business operations, such as sales of goods or services, and cash spent on regular operating expenses like salaries, rent, and utilities. It indicates the company's ability to generate sufficient cash flow to cover its day-to-day operational costs.

Cash Flow from Investing Activities

This statement shows the cash inflows and outflows related to a company's long-term investments and assets, such as the purchase or sale of property, equipment, or investments in other companies' stocks or bonds. This statement helps to identify how much money a company is investing in assets that can potentially generate future growth and revenue.

Cash Flow from Financing Activities

This statement captures the cash inflows and outflows related to a company's funding sources, such as issuing or repaying loans, issuing or buying back equity, and paying dividends to shareholders. This statement provides insights into a company's financial structure and its ability to manage its financing needs.

Example of a Cash Flow Analysis

Let's imagine a company called "British Bakes" that specializes in baked goods. The company has recently experienced a surge in demand, and the owners are interested in understanding their cash flow to make informed decisions about expanding their business.

Using a cash flow analysis, they examine their cash flow statements for the past six months. They find the following data:

Operating Cash Flow

Cash received from sales: £50,000

Cash paid for supplies and wages: £30,000

Net operating cash flow: £20,000

Investing Cash Flow

Cash spent on new baking equipment: £10,000

Net investing cash flow: -£10,000

Financing Cash Flow

Cash received from a business loan: £15,000

Owner's withdrawal: £5,000

Net financing cash flow: £10,000

The analysis reveals a positive operating cash flow, which indicates that the business generates enough money from its operations to cover its expenses. The negative investing cash flow reflects the company's investment in new equipment to accommodate growth. Finally, the positive financing cash flow shows the company has received external funding to support its expansion plans.

Why is Cash Flow Analysis Essential?

By generating and analysing cash flow statements, a business can determine its working capital and monitor cash inflow and outflow, facilitating better cash management in the future. A cash flow analysis can provide valuable insights into whether your business has sufficient cash to remain solvent and meet future capital and growth requirements.

Regular cash flow analysis ensures that you are aware of any cash shortages, enabling adjustments to be made. If the analysis indicates a surplus of cash, decisions can be made about whether to invest or save for a future period when cash flow may be lower.

Key Aspects of Cash Flow Analysis

Aim for positive cash flow

A positive cash flow is a good sign of a company's ability to remain solvent and sustainably grow its operations. When operating income exceeds net income, this is an indication of a healthy cash flow.

Be cautious about positive cash flow

Positive cash flow should be analysed further to determine its source. If the primary source of cash is from investing activities and the operating cash flow is negative, this may be an indication that the situation is not sustainable. Borrowing to sustain operating expenses may not be the best decision.

Analyse your negative cash flow

Negative cash flow requires further analysis, as it's not always indicative of a problem. Why is it negative? Is it due to the purchase of new machinery or useful investments that will enable the company to be more profitable in the future? If the operating cash flow is positive and investing negative, the company may be generating substantial profits and using them to fuel future growth.

Calculate your free cash flow

Free cash flow is the amount remaining after paying for operating and capital expenditures. This can be used for investment and growth, making it an essential figure to calculate.

Determine the operating cash flow margin

The operating cash flow margin is calculated as cash from operating activities as a percentage of sales revenue in a given period. A positive margin indicates a company's profitability, efficiency, and future earning potential.

How to Perform a Cash Flow Analysis

To conduct a cash flow analysis, you must first prepare operating, investing, and financing cash flow statements. Typically, the finance team uses the company's accounting software to generate these statements. Alternatively, various free templates are available online.

When preparing a cash flow statement, consider the following line items:

  • Cash received from the sale of goods or services
  • Purchases of inventory or supplies
  • Employee wages and cash bonuses
  • Payments to contractors
  • Utility bills, rent, or lease payments
  • Interest paid on loans and other long-term debt and interest received on loans
  • Fines or cash settlements from lawsuits

In summary, cash flow analysis is an essential tool for managing your business's financial health. By regularly monitoring and evaluating cash flow statements, businesses can make informed decisions, ensure solvency, and plan for future growth. It's crucial to understand the different cash flow types and use this information to create a comprehensive financial strategy that supports your business's goals.

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Want to understand more Cash Flow Finance terms?

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We explore ways you can begin improving your cash flow situation and start getting your business on track to positive cash flow.

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Cash Flow Analysis Explained (2024)

FAQs

Cash Flow Analysis Explained? ›

Cash-flow analysis is a measure of how much cash a business generates and spends during a set financial period. Cash-flow analysis typically begins with the cash-flow statement, a core financial statement that itemizes every cash exchange from operating, investing, and financing activities.

What is the cash flow analysis answer? ›

Cash flow analysis refers to the evaluation of inflows and outflows of cash in an organisation obtained from financing, operating and investing activities. In other words, we can say that it determines the ways in which cash is earned by the company.

What is the cash flow statement easily explained? ›

A cash flow statement summarizes the amount of cash and cash equivalents entering and leaving a company. The CFS highlights a company's cash management, including how well it generates cash. This financial statement complements the balance sheet and the income statement.

What is cash flow statement answers? ›

Answer: A Cash Flow Statement is a statement showing inflows and outflows of cash and cash equivalents from operating, investing and financing activities of a company during a particular period. It explains the reasons of receipts and payments in cash and change in cash balances during an accounting year in a company.

How to analyse cashflow? ›

One can conduct a basic cash flow analysis by examining the cash flow statement, determining whether there is net negative or positive cash flow, pinpointing how the outflows compare to inflows, and draw conclusions from that. However, there is no universally-accepted definition of cash flow.

What is a good cash flow ratio? ›

A high number, greater than one, indicates that a company has generated more cash in a period than what is needed to pay off its current liabilities. An operating cash flow ratio of less than one indicates the opposite—the firm has not generated enough cash to cover its current liabilities.

What is an example of a cash flow? ›

What is a cash flow example? Examples of cash flow include: receiving payments from customers for goods or services, paying employees' wages, investing in new equipment or property, taking out a loan, and receiving dividends from investments.

What is the most important number on a statement of cash flows? ›

Regardless of whether the direct or the indirect method is used, the operating section of the cash flow statement ends with net cash provided (used) by operating activities. This is the most important line item on the cash flow statement.

What is an example of a cash flow of a project? ›

Terminal cash flows are the cash flows incurred at the end of the project. For example, at the end of the new equipment's useful life, Mr. Tater could sell the equipment for $10,000. Since this is money coming into the Crunchy Spud Potato Chip Company, it represents a cash inflow.

What is an example of a cash flow in a business? ›

A basic example of cash flow could be a business that generates income from customer sales and pays employees their salaries and production expenses in order to produce the products being sold. The customer sales, or revenue, would be the cash inflow, while the production costs and salaries would be the cash outflow.

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